Automotive HUD Market by Technology (AR-HUD, Conventional HUD), HUD Type (Combiner, Windshield), Vehicle Class (Economy, Mid-Segment, Luxury Car), Dimension (2D and 3D), Vehicle Type, Sales Channel (OEM, Aftermarket), and Region: Global Forecast to 2025

自動車HUDの世界市場予測:技術別(AR-HUD、従来型HUD)、HUDタイプ別(コンバイナー、フロントガラス)、車両クラス別(エコノミー、ミッドセグメント、高級車)、次元別(2D、3D)、車両タイプ、販売チャネル別(OEM、アフターマーケット)、地域別

◆タイトル:Automotive HUD Market by Technology (AR-HUD, Conventional HUD), HUD Type (Combiner, Windshield), Vehicle Class (Economy, Mid-Segment, Luxury Car), Dimension (2D and 3D), Vehicle Type, Sales Channel (OEM, Aftermarket), and Region: Global Forecast to 2025
◆商品コード:AT 2973
◆調査・発行会社:MarketsandMarkets
◆発行日:2020年8月28日
◆ページ数:285
◆レポート形式:PDF / 英語
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◆調査対象地域:グローバル
◆産業分野:自動車
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【レポートの概要】

MarketsandMarkets社は自動車HUDの世界市場が2020年866百万ドルから2025年3372百万ドルまで、年平均31.3%成長すると予測しております。本調査レポートでは、自動車HUDの世界市場について詳細に調査・分析し、イントロダクション、調査手法、エグゼクティブサマリー、プレミアムインサイト、市場概要、市場動向、新型コロナウイルス感染症の影響による自動車HUD、HUD種類別(コンバイナーHUD、ウィンドシールドHUD)分析、技術別(従来型HUD、拡張現実HUD(AR HUD))分析、次元別(2-D、3-D)分析、自動車クラス別(エコノミーカー、ミッドセグメント車、高級車)分析、車種別(乗用車、商用車)分析、販売チャンネル別(OEM、アフターマーケット)分析、地域別分析、競争状況、企業評価・情報などを含めております。
・イントロダクション
・調査手法
・エグゼクティブサマリー
・プレミアムインサイト
・市場概要
・市場動向
・新型コロナウイルス感染症の影響による自動車HUD
・自動車HUDの世界市場規模:HUD種類別(コンバイナーHUD、ウィンドシールドHUD)
・自動車HUDの世界市場規模:技術別(従来型HUD、拡張現実HUD(AR HUD))
・自動車HUDの世界市場規模:次元別(2-D、3-D)
・自動車HUDの世界市場規模:自動車クラス別(エコノミーカー、ミッドセグメント車、高級車)
・自動車HUDの世界市場規模:車種別(乗用車、商用車)
・自動車HUDの世界市場規模:販売チャンネル別(OEM、アフターマーケット)
・自動車HUDの世界市場規模:地域別
・競争状況
・企業評価・情報

“Increasing demand for connected vehicles to fuel the demand for the automotive HUD”
The global automotive HUD market is estimated to grow at a CAGR of 31.3% during the forecast period, from USD 866 million in 2020 to USD 3,372 million by 2025. The increase in the variety of connected features available in a passenger car and the safety and convenience attached to them have increased the demand for connected vehicles that provide superior convenience, comfort, and entertainment. The increase in the time spent inside a car due to traffic congestions has increased the demand for in-car connected features. Advanced HUDs are an indispensable part of connected vehicles. Connected cars provide audio and visual entertainment from infotainment units and enhance the driving experience by providing convenience and safety features such as navigation, real-time traffic, and parking space updates. Today, cars also have wireless connectivity systems for the timely upgrade of the operating systems. The increase in the demand for connected car solutions is thus expected to drive the automotive head-up display (HUD) market.

“Mid-segment car segment is projected to be the fastest growing vehicle class during the forecast period.”
Toyota, Nissan, Honda, and Ford are the leading manufactures of mid-segment cars, which are priced between USD 25,000 and USD 50,000. Mid-size segment cars are mostly integrated with combiner type of HUD because of the high cost attached to the installation of windshield projected HUD. Combiner HUDs offer cost-effective systems with a compact field of view and limited color definition. For the mid-segment market, combiner HUD system features suffice optical quality and increased brightness. This technology satisfies OEM’s compact space requirements, thereby increasing the adoption and demand of the technology. The combiner type HUD, in contrast to windshield HUD, utilizes a small plastic screen between the steering wheel and the windscreen and is smaller and significantly more cost-effective. The Asia Pacific region is projected to increasingly adopt this technology as North America and Europe have already adopted this technology. The Asia Pacific HUD market for mid-segment cars is expected to hold the largest share as the region has a higher volume of production.

“The conventional HUD segment is estimated to be the largest automotive HUD market, by technology”
Conventional HUDs were initially developed for aviation and military applications; however, this innovation has slowly made its way into the automotive industry and is currently being considered among the prominent driver assistance systems. HUDs in airplanes display information regarding the position, radar information, flight path, acceleration, and real-time position, which helps pilots to react instantly. HUDs in automobiles display GPS information, speed, and engine details on the windshield. The Asia Pacific region is projected to be the fastest-growing conventional HUD market during the forecast period. The major focus on the adoption of safety systems by Japanese and Chinese automotive OEMs is expected to drive the demand for conventional HUDs in the region. Japanese OEMs such as Honda and Toyota offer major ADAS features as standard across models, enabling drivers to monitor the surroundings of the vehicle without having to glance at the instrument clusters. ADAS warnings are displayed on the head-up display for a distraction-free driving experience.

“North American automotive HUD market is estimated to grow at a significant rate during the forecast period.”
As the demand for augmented reality is expected to increase during the forecast period, manufacturers of these components are contemplating introducing the latest display technologies such as OLED and AMOLED in vehicles. The US is expected to lead the automotive HUD market in the North America region due to the increase in automotive production and the developed market for advanced technologies. In addition, the region is witnessing a steady growth of semi-autonomous vehicles due to high investment in research & development. This would also act as a catalyst for the automotive HUD market. Further, the increasing penetration of advanced electronics is expected to fuel the demand for automotive HUD systems. Canada is estimated to be the second-largest North American automotive HUD market in 2020. Mexico is estimated to account for the smallest share of the North American automotive HUD market in 2019. However, the growing demand for premium in-vehicle safety and comfort features to reduce driver distraction and improve communication between the driver and the vehicle are expected to create growth opportunities for the Mexican automotive HUD market.

The study contains insights from various industry experts, ranging from component suppliers to tier 1 companies and OEMs. The break-up of the primaries is as follows:
• By Company Type: Tier 1: 52%, Tier 2: 15%, OEM: 33%
• By Designation: C level: 40%, D level: 30%, Others: 30%
• By Region: North America: 28%, Europe: 35%, Asia Pacific: 25%, RoW: 12%
Some of the key players in the automotive HUD market are Bosch (Germany), Continental (Germany), Denso (Japan), Visteon (US), Nippon Seiki (Japan), Panasonic (Japan), Pioneer (Japan), and Yazaki (Japan).

Research Coverage:
The report segments the automotive HUD market, by volume and value, on the basis of region (Asia Pacific, Europe, North America, and the Rest of the World), HUD type (combiner and windshield), technology (conventional HUD and augmented reality HUD), vehicle class (mid-segment car, luxury car, and economy car), dimension type (2-D HUD and 3-D HUD), vehicle type (passenger car, light commercial vehicle, heavy commercial vehicle), and sales channel (OEM and aftermarket). This report contains various levels of industry analysis and company profiles, which highlight emerging and high-growth segments of this market, competitive mapping, and market dynamics (drivers, restraints, opportunities, & challenges).
The report contains various levels of analysis, including industry analysis, industry trends, and company profiles, which together comprise and discuss the basic views on the emerging and high-growth segments of the automotive HUD market, high-growth regions and countries, government initiatives, and market dynamics such as drivers, restraints, opportunities, and challenges.

Reasons to Buy the Report:
The report enables new entrants and smaller firms as well as established firms to understand the market better to help them acquire a larger market share. Firms purchasing the report could use any one or a combination of the 4 strategies (market development, product development/innovation, market diversification, and competitive assessment) mentioned below to strengthen their position in the market.
The report provides insights into the following points:
• Market Penetration: The report offers comprehensive information about the automotive HUD market and the top players in the market.
• Product Development/Innovation: The report provides detailed insights into upcoming technologies, R&D activities, and new product launches in the automotive HUD market.
• Market Development: The report offers comprehensive information about the automotive HUD market. The report analyses the automotive HUD market across regions and provides comprehensive information about lucrative emerging markets.
• Market Diversification: The report provides exhaustive information about new products, untapped regional markets, recent developments, and investments in the automotive HUD market.

【レポートの目次】

1 INTRODUCTION 43
1.1 OBJECTIVES OF THE STUDY 43
1.2 MARKET DEFINITION 43
1.2.1 INCLUSIONS & EXCLUSIONS 44
TABLE 1 INCLUSIONS & EXCLUSIONS FOR AUTOMOTIVE HUD MARKET 44
1.3 MARKET SCOPE 45
FIGURE 1 MARKET SEGMENTATION: AUTOMOTIVE HUD MARKET 45
1.3.1 YEARS CONSIDERED IN THE STUDY 46
1.4 CURRENCY & PRICING 46
TABLE 2 CURRENCY EXCHANGE RATES (W.R.T. USD) 46
1.5 PACKAGE SIZE 47
1.6 LIMITATIONS 47
1.7 STAKEHOLDERS 47
1.8 SUMMARY OF CHANGES 48
FIGURE 2 MNM DOWNGRADES ITS FORECAST OF THE AUTOMOTIVE HUD MARKET 48

2 RESEARCH METHODOLOGY 49
2.1 RESEARCH DATA 49
FIGURE 3 AUTOMOTIVE HUD MARKET: RESEARCH DESIGN 49
FIGURE 4 RESEARCH METHODOLOGY MODEL 50
2.2 SECONDARY DATA 50
2.2.1 KEY SECONDARY SOURCES 50
2.2.2 KEY DATA FROM SECONDARY SOURCES 51
2.3 PRIMARY DATA 52
FIGURE 5 BREAKDOWN OF PRIMARY INTERVIEWS: BY COMPANY TYPE, DESIGNATION, & REGION 52
2.3.1 SAMPLING TECHNIQUES & DATA COLLECTION METHODS 52
2.3.2 PRIMARY PARTICIPANTS 53
2.4 MARKET SIZE ESTIMATION 53
2.4.1 BOTTOM-UP APPROACH 53
FIGURE 6 GLOBAL AUTOMOTIVE HUD MARKET SIZE: BOTTOM-UP APPROACH 54
2.4.2 TOP-DOWN APPROACH 54
FIGURE 7 MARKET SIZE ESTIMATION METHODOLOGY FOR THE AUTOMOTIVE HUD MARKET: TOP-DOWN APPROACH 54
FIGURE 8 AUTOMOTIVE HUD MARKET: RESEARCH DESIGN & METHODOLOGY 55
FIGURE 9 AUTOMOTIVE HUD MARKET: RESEARCH METHODOLOGY ILLUSTRATION OF PANASONIC REVENUE ESTIMATION 55
2.5 DATA TRIANGULATION 56
FIGURE 10 DATA TRIANGULATION 56
2.6 ASSUMPTIONS 57

3 EXECUTIVE SUMMARY 58
FIGURE 11 AUTOMOTIVE HUD: MARKET OUTLOOK 58
FIGURE 12 AUTOMOTIVE HUD MARKET: MARKET DYNAMICS 60
FIGURE 13 WINDSHIELD HUD IS ESTIMATED TO LEAD THE MARKET IN 2020 61
FIGURE 14 LUXURY CARS TO HOLD THE LARGEST SHARE IN THE AUTOMOTIVE HUD MARKET IN 2020 61
3.1 PRE-COVID-19 AND POST-COVID-19 IMPACT ON THE AUTOMOTIVE HUD MARKET 62
TABLE 3 AUTOMOTIVE HUD MARKET, PRE-COVID-19 AND POST-COVID-19 SCENARIO, 2016-2025 (USD MILLION) 62
3.2 COVID-19 IMPACT ON THE AUTOMOTIVE HUD MARKET 62

4 PREMIUM INSIGHTS 63
4.1 ATTRACTIVE OPPORTUNITIES IN THE AUTOMOTIVE HUD MARKET 63
FIGURE 15 DEMAND FOR IMPROVED IN-VEHICLE EXPERIENCES AND CONNECTED CARS LIKELY TO BOOST MARKET GROWTH FROM 2020 TO 2025 63
4.2 AUTOMOTIVE HUD MARKET SHARE, BY REGION, 2020 64
FIGURE 16 EUROPE IS ESTIMATED TO BE THE LARGEST AUTOMOTIVE HUD MARKET IN 2020 64
4.3 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE AND HUD TYPE 64
FIGURE 17 PASSENGER CAR AND WINDSHIELD HUD ESTIMATED TO DOMINATE AUTOMOTIVE HUD MARKET IN 2020 64
4.4 AUTOMOTIVE HUD MARKET, BY HUD TYPE 65
FIGURE 18 WINDSHIELD HUD TYPE SEGMENT IS EXPECTED TO BE THE LARGEST AUTOMOTIVE HUD MARKET, 2020 VS. 2025 65
4.5 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY 65
FIGURE 19 CONVENTIONAL HUD TECHNOLOGY SEGMENT IS EXPECTED TO BE THE LARGEST IN THE AUTOMOTIVE HUD MARKET, 2020 VS. 2025 65
4.6 AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE 66
FIGURE 20 2-D HUD SEGMENT IS EXPECTED TO BE THE LARGEST IN THE AUTOMOTIVE HUD MARKET, 2020 VS. 2025 66
4.7 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE 66
FIGURE 21 PASSENGER CAR SEGMENT IS EXPECTED TO HOLD THE LARGEST SHARE OF THE AUTOMOTIVE HUD MARKET, 2020 VS. 2025 66
4.8 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS 67
FIGURE 22 THE LUXURY CAR SEGMENT IS EXPECTED TO HOLD THE LARGEST SHARE OF THE AUTOMOTIVE HUD MARKET, 2020 VS. 2025 67
4.9 AUTOMOTIVE HUD MARKET, BY SALES CHANNEL 67
FIGURE 23 OEM IS EXPECTED TO HOLD THE LARGEST SHARE OF THE AUTOMOTIVE HUD MARKET, 2020 VS. 2025 67

5 MARKET OVERVIEW 68
5.1 INTRODUCTION 68
5.2 MARKET DYNAMICS 69
FIGURE 24 MARKET DYNAMIC: AUTOMOTIVE HUD MARKET 69
5.2.1 DRIVERS 69
5.2.1.1 Increase in awareness about passenger and vehicle safety 69
FIGURE 25 DISTRIBUTION OF DEATHS BY ROAD USER TYPE 70
FIGURE 26 ROAD ACCIDENT DEATHS PER MILLION HABITANTS, BY COUNTRY, 1997-2017 71
5.2.1.2 Demand for the improvement of in-vehicle experience 71
FIGURE 27 HUD BENEFITS FOR END USERS 71
FIGURE 28 CATEGORIES OF HUD DESIGNS 72
TABLE 4 APPLICATIONS THAT BENEFIT FROM HUD 72
5.2.1.3 Increasing demand for connected vehicles 72
5.2.1.4 High growth in luxury and high-end car segments, mainly in the emerging markets 73
5.2.2 RESTRAINTS 73
5.2.2.1 Requirement of greater space in the cockpit for the installation of HUD 73
5.2.2.2 Lack of luminance, brightness, and high-power consumption 74
5.2.3 OPPORTUNITIES 74
5.2.3.1 Increased demand for semi-autonomous and electric vehicles 74
5.2.3.2 Introduction of portable HUDs at lower prices in low and middle car segments 75
5.2.3.3 Development of comprehensive voice-operated head-up display systems 75
5.2.4 CHALLENGES 75
5.2.4.1 High cost of advanced head-up display systems 75
5.3 PRICING ANALYSIS 76
FIGURE 29 PRICING ANALYSIS: AUTOMOTIVE HUD MARKET (US DOLLARS) 76
5.4 PATENT ANALYSIS 76
5.4.1 TRANSPARENT AND FLEXIBLE HEADS-UP DISPLAY BY LG ELECTRONICS 76
5.4.2 ROOF MOUNTED HEAD-UP DISPLAY BY VOLVO 77
5.5 REGULATORY OVERVIEW 77
5.5.1 STANDARDS IN ITS/C-ITS 77
TABLE 5 BASE STANDARDS OF C-ITS 77
TABLE 6 STANDARDS: EUROPEAN TELECOMMUNICATIONS STANDARDS INSTITUTE 77
TABLE 7 SECURITY AND PRIVACY STANDARDS IN ITS DEVELOPED BY ETSI 79
5.6 CASE STUDY 79
5.6.1 EVALUATION OF USABILITY OF HEAD-UP DISPLAY BY MITSUBISHI ELECTRIC RESEARCH LABORATORIES 79
5.7 ECOSYSTEM ANALYSIS 79
FIGURE 30 AUTOMOTIVE HUD MARKET: ECOSYSTEM ANALYSIS 80

6 INDUSTRY TRENDS 81
6.1 TECHNOLOGICAL OVERVIEW 81
6.1.1 INTRODUCTION 81
FIGURE 31 HEAD-UP DISPLAY (HUD) EVOLUTION 81
6.1.2 CURRENT SENSOR TECHNOLOGIES USED IN HEAD-UP DISPLAY (HUD) 81
6.1.2.1 Radar 82
6.1.2.2 LiDAR 82
6.1.2.3 Image sensors 82
6.1.3 TECHNOLOGICAL ADVANCEMENTS IN THE NEAR FUTURE 82
6.2 VALUE CHAIN ANALYSIS 83
FIGURE 32 VALUE CHAIN ANALYSIS: AUTOMOTIVE HUD MARKET 83
6.3 PORTER’S 5 FORCES ANALYSIS 84
FIGURE 33 HIGH THREAT OF NEW ENTRANTS OWING TO ADVANCEMENTS IN SUBSTITUTE TECHNOLOGY 84
6.4 EMERGING TRENDS 85
6.4.1 MOTORCYCLE WINDSHIELD HUD 85
6.4.2 MOTORCYCLE HELMET HUD 85

7 COVID–19 IMPACT 86
7.1 INTRODUCTION TO COVID-19 86
7.2 COVID-19 HEALTH ASSESSMENT 86
FIGURE 34 COVID-19: THE GLOBAL PROPAGATION 86
FIGURE 35 COVID-19 PROPAGATION: SELECT COUNTRIES 87
7.3 COVID-19 ECONOMIC ASSESSMENT 88
FIGURE 36 REVISED GROSS DOMESTIC PRODUCT FORECASTS FOR SELECT G20 COUNTRIES IN 2020 88
7.3.1 COVID-19 ECONOMIC IMPACT—SCENARIO ASSESSMENT 89
FIGURE 37 CRITERIA IMPACTING THE GLOBAL ECONOMY 89
FIGURE 38 SCENARIOS IN TERMS OF RECOVERY OF THE GLOBAL ECONOMY 90
7.4 IMPACT ON GLOBAL AUTOMOTIVE INDUSTRY 91
7.4.1 IMPACT ON GLOBAL AUTOMOTIVE HUD MARKET 92
7.5 AUTOMOTIVE HUD MARKET, SCENARIOS (2020–2025) 93
FIGURE 39 AUTOMOTIVE HUD MARKET– FUTURE TRENDS & SCENARIO,
2020–2025 (USD MILLION) 93
7.5.1 MOST LIKELY SCENARIO 93
TABLE 8 AUTOMOTIVE HUD MARKET (MOST LIKELY), BY REGION,
2016–2025 (USD MILLION) 93
7.5.2 OPTIMISTIC SCENARIO 94
TABLE 9 AUTOMOTIVE HUD MARKET (OPTIMISTIC), BY REGION,
2020–2025 (USD MILLION) 94
7.5.3 PESSIMISTIC SCENARIO 94
TABLE 10 AUTOMOTIVE HUD MARKET (PESSIMISTIC), BY REGION,
2020–2025 (USD MILLION) 94

8 AUTOMOTIVE HUD MARKET, BY HUD TYPE 95
8.1 INTRODUCTION 96
8.2 RESEARCH METHODOLOGY 96
FIGURE 40 AUTOMOTIVE HUD MARKET, BY HUD TYPE, 2020 VS 2025 (USD MILLION) 97
TABLE 11 AUTOMOTIVE HUD MARKET, BY HUD TYPE, 2016–2019 (‘000 UNITS) 97
TABLE 12 AUTOMOTIVE HUD MARKET, BY HUD TYPE, 2020–2025 (‘000 UNITS) 97
TABLE 13 AUTOMOTIVE HUD MARKET, BY HUD TYPE, 2016–2019 (USD MILLION) 98
TABLE 14 AUTOMOTIVE HUD MARKET, BY HUD TYPE, 2020–2025 (USD MILLION) 98
8.3 COMBINER HUD 98
8.3.1 VOLUME GROWTH OF COMBINER HUD IN MID-SEGMENT CAR WILL DRIVE THE MARKET 99
TABLE 15 COMBINER HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (‘000 UNITS) 99
TABLE 16 COMBINER HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (‘000 UNITS) 99
TABLE 17 COMBINER HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (USD MILLION) 99
TABLE 18 COMBINER HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (USD MILLION) 100
8.4 WINDSHIELD HUD 100
8.4.1 EUROPE IS ESTIMATED TO HAVE THE LARGEST MARKET SHARE IN 2020 101
TABLE 19 WINDSHIELD HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (‘000 UNITS) 101
TABLE 20 WINDSHIELD HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (‘000 UNITS) 101
TABLE 21 WINDSHIELD HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (USD MILLION) 101
TABLE 22 WINDSHIELD HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (USD MILLION) 102
8.5 KEY INDUSTRY INSIGHTS 102

9 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY 103
9.1 INTRODUCTION 104
9.2 RESEARCH METHODOLOGY 104
FIGURE 41 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020 VS. 2025 (USD MILLION) 105
TABLE 23 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2016–2019 (‘000 UNITS) 105
TABLE 24 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2025 (‘000 UNITS) 105
TABLE 25 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2016–2019 (USD MILLION) 106
TABLE 26 AUTOMOTIVE HUD MARKET, BY TECHNOLOGY, 2020–2025 (USD MILLION) 106
9.3 CONVENTIONAL HUD 106
9.3.1 ASIA PACIFIC IS PROJECTED TO LEAD CONVENTIONAL HUD MARKET IN 2025 107
TABLE 27 CONVENTIONAL HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (‘000 UNITS) 107
TABLE 28 CONVENTIONAL HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (‘000 UNITS) 107
TABLE 29 CONVENTIONAL HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (USD MILLION) 107
TABLE 30 CONVENTIONAL HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (USD MILLION) 108
9.4 AUGMENTED REALITY HUD (AR HUD) 108
9.4.1 EUROPE IS PROJECTED TO LEAD THE AR HUD MARKET 108
TABLE 31 AUGMENTED REALITY HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (‘000 UNITS) 108
TABLE 32 AUGMENTED REALITY HUD: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (USD MILLION) 109
9.5 KEY INDUSTRY INSIGHTS 109

10 AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE 110
10.1 INTRODUCTION 111
10.2 RESEARCH METHODOLOGY 111
FIGURE 42 AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE,
2020 VS. 2025 (‘000 UNITS) 111
TABLE 33 AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE, 2016–2019 (‘000 UNITS) 112
TABLE 34 AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE, 2020–2025 (‘000 UNITS) 112
10.3 2-D HUD 112
10.3.1 HIGH ADOPTION OF COMBINER HUDS IN THE ASIA PACIFIC REGION WILL PROPEL THE 2-D HUD MARKET IN THE REGION 113
TABLE 35 2-D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2016–2019 (‘000 UNITS) 113
TABLE 36 2-D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2025 (‘000 UNITS) 113
10.4 3-D HUD 113
10.4.1 HIGH PRODUCTION RATE OF LUXURY VEHICLES IN EUROPEAN MARKET
WILL PROVIDE A LEVERAGE FOR THE GROWTH OF 3-D HUD SEGMENT IN
THE REGION 114
TABLE 37 3-D HUD: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2025 (‘000 UNITS) 114
10.5 KEY INDUSTRY INSIGHTS 114

11 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS 115
11.1 INTRODUCTION 116
11.2 RESEARCH METHODOLOGY 116
FIGURE 43 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020 VS. 2025 (USD MILLION) 117
TABLE 38 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2016–2019 (‘000 UNITS) 117
TABLE 39 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2020–2025 (‘000 UNITS) 117
TABLE 40 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2016–2019 (USD MILLION) 118
TABLE 41 AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2020–2025 (USD MILLION) 118
11.3 ECONOMY CAR 118
11.3.1 INEXPENSIVE HUD SOLUTIONS TO DRIVE THE ECONOMY CAR SEGMENT 119
TABLE 42 ECONOMY CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (‘000 UNITS) 119
TABLE 43 ECONOMY CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (‘000 UNITS) 119
TABLE 44 ECONOMY CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (USD MILLION) 119
TABLE 45 ECONOMY CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (USD MILLION) 120
11.4 MID-SEGMENT CAR 120
11.4.1 INCREASING ADOPTION OF HUDS IN MID-SEGMENT VEHICLES TO BE A MAJOR GROWTH DRIVER 120
TABLE 46 MID-SEGMENT CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (‘000 UNITS) 120
TABLE 47 MID-SEGMENT CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (‘000 UNITS) 121
TABLE 48 MID-SEGMENT CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (USD MILLION) 121
TABLE 49 MID-SEGMENT CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (USD MILLION) 121
11.5 LUXURY CAR 122
11.5.1 RISING DEMAND FOR CONNECTIVITY SERVICES TO FUEL THE LUXURY CAR SEGMENT 122
TABLE 50 LUXURY CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (‘000 UNITS) 122
TABLE 51 LUXURY CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (‘000 UNITS) 122
TABLE 52 LUXURY CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (USD MILLION) 123
TABLE 53 LUXURY CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (USD MILLION) 123
11.6 KEY INDUSTRY INSIGHTS 123

12 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE 124
12.1 INTRODUCTION 125
12.2 RESEARCH METHODOLOGY 125
FIGURE 44 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2020 VS. 2025 (USD MILLION) 126
TABLE 54 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2016–2019 (‘000 UNITS) 126
TABLE 55 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2020–2025 (‘000 UNITS) 126
TABLE 56 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2016–2019 (USD MILLION) 127
TABLE 57 AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2020–2025 (USD MILLION) 127
12.3 PASSENGER CAR 127
12.3.1 ASIA PACIFIC IS PROJECTED TO HOLD THE LARGEST SHARE IN THE PASSENGER CAR SEGMENT BY 2025 128
TABLE 58 PASSENGER CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (‘000 UNITS) 128
TABLE 59 PASSENGER CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (‘000 UNITS) 128
TABLE 60 PASSENGER CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (USD MILLION) 128
TABLE 61 PASSENGER CAR: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (USD MILLION) 129
12.4 COMMERCIAL VEHICLE 129
12.4.1 LIGHT COMMERCIAL VEHICLE (LCV) 130
12.4.1.1 North America is estimated to have the largest market share 130
TABLE 62 LIGHT COMMERCIAL VEHICLE: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2025 (‘000 UNITS) 130
TABLE 63 LIGHT COMMERCIAL VEHICLE: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2025 (USD MILLION) 130
12.4.2 HEAVY COMMERCIAL VEHICLE (HCV) 131
12.4.2.1 High vibration and heat are major challenges for the growth of automotive HUDs in the HCV segment 131
TABLE 64 HEAVY COMMERCIAL VEHICLE: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2025 (‘000 UNITS) 131
TABLE 65 HEAVY COMMERCIAL VEHICLE: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2025 (USD MILLION) 131
12.5 KEY INDUSTRY INSIGHTS 132

13 AUTOMOTIVE HUD MARKET, BY SALES CHANNEL 133
13.1 INTRODUCTION 134
13.2 RESEARCH METHODOLOGY 135
FIGURE 45 AUTOMOTIVE HUD MARKET, BY SALES CHANNEL,
2020 VS. 2025 (USD MILLION) 135
TABLE 66 AUTOMOTIVE HUD MARKET, BY SALES CHANNEL,
2016–2019 (USD MILLION) 135
TABLE 67 AUTOMOTIVE HUD MARKET, BY SALES CHANNEL,
2020–2025 (USD MILLION) 136
13.3 OEM 136
13.3.1 OEM INITIATIVES FOR ADVANCED HUD SOLUTIONS TO DRIVE THE SEGMENT 136
TABLE 68 OEM: AUTOMOTIVE HUD MARKET, BY REGION, 2016–2019 (USD MILLION) 136
TABLE 69 OEM: AUTOMOTIVE HUD MARKET, BY REGION, 2020–2025 (USD MILLION) 137
13.4 AFTERMARKET 137
13.4.1 LOW-COST AFTERMARKET HUD SOLUTIONS TO DRIVE THE SEGMENT 137
TABLE 70 AFTERMARKET: AUTOMOTIVE HUD MARKET, BY REGION,
2016–2019 (USD MILLION) 137
TABLE 71 AFTERMARKET: AUTOMOTIVE HUD MARKET, BY REGION,
2020–2025 (USD MILLION) 138
13.5 KEY INDUSTRY INSIGHTS 138

14 AUTOMOTIVE HUD MARKET, BY REGION 139
14.1 INTRODUCTION 140
FIGURE 46 AUTOMOTIVE HUD MARKET, BY REGION, 2020 VS. 2025 (USD MILLION) 141
FIGURE 47 AUTOMOTIVE HUD MARKET, BY REGION, 2020 VS. 2025 (BY VALUE) 141
TABLE 72 AUTOMOTIVE HUD MARKET, BY REGION, 2016–2019 (’000 UNITS) 142
TABLE 73 AUTOMOTIVE HUD MARKET, BY REGION, 2020–2025 (‘000 UNITS) 142
TABLE 74 AUTOMOTIVE HUD MARKET, BY REGION, 2016–2019 (USD MILLION) 142
TABLE 75 AUTOMOTIVE HUD MARKET, BY REGION, 2020–2025 (USD MILLION) 143
14.2 ASIA PACIFIC 143
FIGURE 48 ASIA PACIFIC: AUTOMOTIVE HUD MARKET SNAPSHOT 144
TABLE 76 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2016–2019 (’000 UNITS) 145
TABLE 77 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2020–2025 (‘000 UNITS) 145
TABLE 78 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2016–2019 (USD MILLION) 146
TABLE 79 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2020–2025 (USD MILLION) 146
TABLE 80 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2016–2019 (’000 UNITS) 146
TABLE 81 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2020–2025 (‘000 UNITS) 147
TABLE 82 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2016–2019 (USD MILLION) 147
TABLE 83 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2020–2025 (USD MILLION) 147
TABLE 84 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE,
2016–2019 (’000 UNITS) 147
TABLE 85 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE,
2020–2025 (‘000 UNITS) 148
TABLE 86 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2016–2019 (’000 UNITS) 148
TABLE 87 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2020–2025 (‘000 UNITS) 148
TABLE 88 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2016–2019 (USD MILLION) 148
TABLE 89 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2020–2025 (USD MILLION) 149
TABLE 90 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (‘000 UNITS) 149
TABLE 91 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (‘000 UNITS) 149
TABLE 92 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 149
TABLE 93 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 150
TABLE 94 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (‘000 UNITS) 150
TABLE 95 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (‘000 UNITS) 150
TABLE 96 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 151
TABLE 97 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 151
TABLE 98 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY SALES CHANNEL, 2016–2019 (USD MILLION) 151
TABLE 99 ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY SALES CHANNEL, 2020–2025 (USD MILLION) 152
14.2.1 IMPACT OF COVID-19 ON AUTOMOTIVE HUD MARKET IN ASIA PACIFIC 152
14.2.2 CHINA 153
14.2.2.1 China vehicle production data 153
TABLE 100 CHINA: VEHICLE PRODUCTION DATA (UNITS) 153
14.2.2.2 China: Decline in vehicle production due to COVID-19 153
TABLE 101 CHINA: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 153
14.2.2.3 China: Decline in vehicle sales due to COVID-19 153
TABLE 102 CHINA: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 153
14.2.2.4 Higher automotive production in China is driving the automotive
HUD market 154
TABLE 103 CHINA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 154
TABLE 104 CHINA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 154
TABLE 105 CHINA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 154
TABLE 106 CHINA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 155
TABLE 107 CHINA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 155
TABLE 108 CHINA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 155
TABLE 109 CHINA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 156
TABLE 110 CHINA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 156
14.2.3 INDIA 157
14.2.3.1 India vehicle production data 157
TABLE 111 INDIA: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 157
14.2.3.2 India: Decline in vehicle production due to COVID-19 157
TABLE 112 INDIA: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 157
14.2.3.3 India: Decline in vehicle sales due to COVID-19 157
TABLE 113 INDIA: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 157
14.2.3.4 Rise in foreign investment due to improved FDI policies expected to foster the Indian automotive market in the coming years 158
TABLE 114 INDIA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 158
TABLE 115 INDIA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 158
TABLE 116 INDIA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 158
TABLE 117 INDIA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD THOUSAND) 159
TABLE 118 INDIA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 159
TABLE 119 INDIA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 159
TABLE 120 INDIA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 160
TABLE 121 INDIA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD THOUSAND) 160
14.2.4 JAPAN 160
14.2.4.1 Japan vehicle production data 161
TABLE 122 JAPAN: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 161
14.2.4.2 Japan: Decline in vehicle production due to COVID-19 161
TABLE 123 JAPAN: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 161
14.2.4.3 Japan: Decline in vehicle sales due to COVID-19 161
TABLE 124 JAPAN: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 161
14.2.4.4 Presence of leading HUD manufacturers is expected to propel the Japanese automotive HUD market 161
TABLE 125 JAPAN: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 161
TABLE 126 JAPAN: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 162
TABLE 127 JAPAN: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 162
TABLE 128 JAPAN: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 162
TABLE 129 JAPAN: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 163
TABLE 130 JAPAN: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 163
TABLE 131 JAPAN: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 163
TABLE 132 JAPAN: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 164
14.2.5 SOUTH KOREA 164
14.2.5.1 South Korea vehicle production data 165
TABLE 133 SOUTH KOREA: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 165
14.2.5.2 Increasing adoption of HUDs by South Korean OEMs such as Hyundai and KIA is expected to drive the market 165
TABLE 134 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 165
TABLE 135 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 165
TABLE 136 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 166
TABLE 137 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 166
TABLE 138 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 166
TABLE 139 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 167
TABLE 140 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 167
TABLE 141 SOUTH KOREA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 167
14.2.6 THAILAND 168
14.2.6.1 Thailand vehicle production data 168
TABLE 142 THAILAND VEHICLE PRODUCTION, 2017-2019 (UNITS) 168
14.2.6.2 Thailand: Decline in vehicle production due to COVID-19 168
TABLE 143 THAILAND: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 168
14.2.6.3 Thailand: Decline in vehicle sales due to COVID-19 168
TABLE 144 THAILAND: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 168
14.2.6.4 Favorable government tax policies to encourage foreign investments will drive the market 169
TABLE 145 THAILAND: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 169
TABLE 146 THAILAND: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 169
TABLE 147 THAILAND: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 169
TABLE 148 THAILAND: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD THOUSAND) 170
TABLE 149 THAILAND: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 170
TABLE 150 THAILAND: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 170
TABLE 151 THAILAND: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 171
TABLE 152 THAILAND: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD THOUSAND) 171
14.2.7 REST OF ASIA PACIFIC 171
14.2.7.1 HUD is expected to be widely available in the luxury segment in the Rest of Asia Pacific 172
TABLE 153 REST OF ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (UNITS) 172
TABLE 154 REST OF ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD THOUSAND) 172
TABLE 155 REST OF ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2020–2025 (UNITS) 172
TABLE 156 REST OF ASIA PACIFIC: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2020–2025 (USD THOUSAND) 173
14.3 EUROPE 173
FIGURE 49 EUROPE: AUTOMOTIVE HUD MARKET SNAPSHOT 174
TABLE 157 EUROPE: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2016–2019 (’000 UNITS) 175
TABLE 158 EUROPE: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2020–2025 (‘000 UNITS) 175
TABLE 159 EUROPE: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2016–2019 (USD MILLION) 176
TABLE 160 EUROPE: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2020–2025 (USD MILLION) 176
TABLE 161 EUROPE: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2016–2019 (’000 UNITS) 176
TABLE 162 EUROPE: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2020–2025 (‘000 UNITS) 177
TABLE 163 EUROPE: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2016–2019 (USD MILLION) 177
TABLE 164 EUROPE: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2020–2025 (USD MILLION) 177
TABLE 165 EUROPE: AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE,
2016–2019 (’000 UNITS) 177
TABLE 166 EUROPE: AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE,
2020–2025 (‘000 UNITS) 178
TABLE 167 EUROPE: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2016–2019 (’000 UNITS) 178
TABLE 168 EUROPE: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2020–2025 (‘000 UNITS) 178
TABLE 169 EUROPE: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2016–2019 (USD MILLION) 178
TABLE 170 EUROPE: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2020–2025 (USD MILLION) 179
TABLE 171 EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (‘000 UNITS) 179
TABLE 172 EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (‘000 UNITS) 179
TABLE 173 EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 179
TABLE 174 EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 180
TABLE 175 EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (‘000 UNITS) 180
TABLE 176 EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (‘000 UNITS) 180
TABLE 177 EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 181
TABLE 178 EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 181
TABLE 179 EUROPE: AUTOMOTIVE HUD MARKET, BY SALES CHANNEL,
2016–2019 (USD MILLION) 181
TABLE 180 EUROPE: AUTOMOTIVE HUD MARKET, BY SALES CHANNEL,
2020–2025 (USD MILLION) 181
14.3.1 IMPACT OF COVID-19 ON AUTOMOTIVE HUD MARKET IN EUROPE 182
14.3.2 FRANCE 182
14.3.2.1 France vehicle production data 182
TABLE 181 FRANCE: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 182
14.3.2.2 France: Decline in vehicle production due to COVID-19 183
TABLE 182 FRANCE: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 183
14.3.2.3 France: Decline in vehicle sales due to COVID-19 183
TABLE 183 FRANCE: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 183
14.3.2.4 High presence of luxury car manufacturers is expected to drive
the market 183
TABLE 184 FRANCE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 183
TABLE 185 FRANCE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 183
TABLE 186 FRANCE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 184
TABLE 187 FRANCE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 184
TABLE 188 FRANCE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 184
TABLE 189 FRANCE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 185
TABLE 190 FRANCE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 185
TABLE 191 FRANCE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 185
14.3.3 GERMANY 186
14.3.3.1 Germany vehicle production data 186
TABLE 192 GERMANY: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 186
14.3.3.2 Germany: Decline in vehicle production due to COVID-19 186
TABLE 193 GERMANY: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 186
14.3.3.3 Germany: Decline in vehicle sales due to COVID-19 186
TABLE 194 GERMANY: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 186
14.3.3.4 Germany is home to leading car manufacturers and HUD manufacturers 187
TABLE 195 GERMANY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 187
TABLE 196 GERMANY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 187
TABLE 197 GERMANY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 187
TABLE 198 GERMANY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 188
TABLE 199 GERMANY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 188
TABLE 200 GERMANY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 188
TABLE 201 GERMANY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 189
TABLE 202 GERMANY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 189
14.3.4 RUSSIA 189
14.3.4.1 Russia vehicle production data 189
TABLE 203 RUSSIA: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 189
14.3.4.2 Russia: Decline in vehicle production due to COVID-19 190
TABLE 204 RUSSIA: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 190
14.3.4.3 Luxury car segment holds the largest market share in the country 190
TABLE 205 RUSSIA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 190
TABLE 206 RUSSIA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 190
TABLE 207 RUSSIA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 190
TABLE 208 RUSSIA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 191
TABLE 209 RUSSIA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 191
TABLE 210 RUSSIA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 191
TABLE 211 RUSSIA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 192
TABLE 212 RUSSIA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD THOUSAND) 192

14.3.5 SPAIN 192
14.3.5.1 Spain vehicle production data 193
TABLE 213 SPAIN: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 193
14.3.5.2 Spain: Decline in vehicle production due to COVID-19 193
TABLE 214 SPAIN: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 193
14.3.5.3 Spain: Decline in vehicle sales due to COVID-19 193
TABLE 215 SPAIN: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 193
14.3.5.4 Mid-segment is projected to have the highest growth rate 193
TABLE 216 SPAIN: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 193
TABLE 217 SPAIN: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 194
TABLE 218 SPAIN: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 194
TABLE 219 SPAIN: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 194
TABLE 220 SPAIN: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 195
TABLE 221 SPAIN: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 195
TABLE 222 SPAIN: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 195
TABLE 223 SPAIN: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 196
14.3.6 UK 196
14.3.6.1 UK vehicle production data 196
TABLE 224 UK: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 196
14.3.6.2 UK: Decline in vehicle production due to COVID-19 197
TABLE 225 UK: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 197
14.3.6.3 UK: Decline in vehicle sales due to COVID-19 197
TABLE 226 UK: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 197
14.3.6.4 High demand for luxury and high-end cars are expected to drive
the market 197
TABLE 227 UK: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2016–2019 (’000 UNITS) 197
TABLE 228 UK: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2020–2025 (’000 UNITS) 197
TABLE 229 UK: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 198
TABLE 230 UK: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 198
TABLE 231 UK: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 198
TABLE 232 UK: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 199
TABLE 233 UK: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 199
TABLE 234 UK: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 199
14.3.7 ITALY 200
TABLE 235 ITALY PRODUCTION DATA (UNITS) 200
14.3.7.1 Government policies to support higher vehicle production will impact the market positively 200
TABLE 236 ITALY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 200
TABLE 237 ITALY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 201
TABLE 238 ITALY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 201
TABLE 239 ITALY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 201
TABLE 240 ITALY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 202
TABLE 241 ITALY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 202
TABLE 242 ITALY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 202
TABLE 243 ITALY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 203
14.3.8 TURKEY 203
14.3.8.1 Turkey vehicle production data 203
TABLE 244 TURKEY: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 203
14.3.8.2 Turkey: Decline in vehicle production due to COVID-19 203
TABLE 245 TURKEY: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 203
14.3.8.3 Turkey: Decline in vehicle sales due to COVID-19 204
TABLE 246 TURKEY: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 204
14.3.8.4 Efficient Turkish automotive ecosystem will drive the market 204
TABLE 247 TURKEY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 204
TABLE 248 TURKEY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 204
TABLE 249 TURKEY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 204
TABLE 250 TURKEY: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 205
TABLE 251 TURKEY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 205
TABLE 252 TURKEY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 205
TABLE 253 TURKEY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 206
TABLE 254 TURKEY: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 206
14.3.9 REST OF EUROPE 207
14.3.9.1 High demand for advanced features will propel the automotive HUD market in Rest of Europe 207
TABLE 255 REST OF EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 207
TABLE 256 REST OF EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 207
TABLE 257 REST OF EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 207
TABLE 258 REST OF EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 208
TABLE 259 REST OF EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 208
TABLE 260 REST OF EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 208
TABLE 261 REST OF EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 209
TABLE 262 REST OF EUROPE: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 209
14.4 NORTH AMERICA 210
TABLE 263 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2016–2019 (’000 UNITS) 210
TABLE 264 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2020–2025 (‘000 UNITS) 210
TABLE 265 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2016–2019 (USD MILLION) 211
TABLE 266 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2020–2025 (USD MILLION) 211
TABLE 267 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2016–2019 (’000 UNITS) 211
TABLE 268 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2020–2025 (‘000 UNITS) 211
TABLE 269 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2016–2019 (USD MILLION) 212
TABLE 270 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2020–2025 (USD MILLION) 212
TABLE 271 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE,
2016–2019 (’000 UNITS) 212
TABLE 272 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE,
2020–2025 (‘000 UNITS) 212
TABLE 273 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2016–2019 (’000 UNITS) 213
TABLE 274 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2020–2025 (‘000 UNITS) 213
TABLE 275 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2016–2019 (USD MILLION) 213
TABLE 276 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2020–2025 (USD MILLION) 213
TABLE 277 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (‘000 UNITS) 214
TABLE 278 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (‘000 UNITS) 214
TABLE 279 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 214
TABLE 280 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 215
TABLE 281 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (‘000 UNITS) 215
TABLE 282 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (‘000 UNITS) 215
TABLE 283 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 216
TABLE 284 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 216
TABLE 285 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY SALES CHANNEL,
2016–2019 (USD MILLION) 216
TABLE 286 NORTH AMERICA: AUTOMOTIVE HUD MARKET, BY SALES CHANNEL,
2020–2025 (USD MILLION) 217
14.4.1 IMPACT OF COVID-19 ON THE AUTOMOTIVE HUD MARKET IN NORTH AMERICA 217
14.4.2 CANADA 217
14.4.2.1 Canada vehicle production data 218
TABLE 287 CANADA: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 218
14.4.2.2 Canada: Decline in vehicle production due to COVID-19 218
TABLE 288 CANADA: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 218
14.4.2.3 Canada: Decline in vehicle sales due to COVID-19 218
TABLE 289 CANADA: Q1 VEHICLE SALES DATA, 2019 & 2020 218
14.4.2.4 Mid-segment is projected to be the fastest-growing segment 218
TABLE 290 CANADA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 218
TABLE 291 CANADA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 219
TABLE 292 CANADA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 219
TABLE 293 CANADA: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 219
TABLE 294 CANADA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 220
TABLE 295 CANADA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 220
TABLE 296 CANADA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 220
TABLE 297 CANADA: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 221
14.4.3 MEXICO 221
14.4.3.1 Mexico vehicle production data 221
TABLE 298 MEXICO: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 221
14.4.3.2 Mexico: Decline in vehicle production due to COVID-19 221
TABLE 299 MEXICO: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 221
14.4.3.3 Mexico: Decline in vehicle sales due to COVID-19 221
TABLE 300 MEXICO: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 221
14.4.3.4 Lower production costs compared to other North American countries are driving the Mexican automotive market 222
TABLE 301 MEXICO: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 222
TABLE 302 MEXICO: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 222
TABLE 303 MEXICO: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 222
TABLE 304 MEXICO: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 223
TABLE 305 MEXICO: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 223
TABLE 306 MEXICO: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 223
TABLE 307 MEXICO: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 224
TABLE 308 MEXICO: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 224
14.4.4 US 224
14.4.4.1 US vehicle production data 225
TABLE 309 US: VEHICLE PRODUCTION DATA, 2017-2019 (UNITS) 225
14.4.4.2 US: Decline in vehicle production due to COVID-19 225
TABLE 310 US: Q1 VEHICLE PRODUCTION DATA, 2019 & 2020 (UNITS) 225
14.4.4.3 US: Decline in vehicle sales due to COVID-19 225
TABLE 311 US: Q1 VEHICLE SALES DATA, 2019 & 2020 (UNITS) 225
14.4.4.4 High demand for premium features in vehicles is expected to drive the market 225
TABLE 312 US: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2016–2019 (’000 UNITS) 225
TABLE 313 US: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2020–2025 (’000 UNITS) 226
TABLE 314 US: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 226
TABLE 315 US: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD MILLION) 226
TABLE 316 US: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (’000 UNITS) 226
TABLE 317 US: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (’000 UNITS) 227
TABLE 318 US: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 227
TABLE 319 US: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 227
14.5 REST OF THE WORLD (ROW) 228
TABLE 320 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2016–2019 (’000 UNITS) 228
TABLE 321 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2020–2025 (‘000 UNITS) 228
TABLE 322 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2016–2019 (USD MILLION) 229
TABLE 323 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY COUNTRY,
2020–2025 (USD MILLION) 229
TABLE 324 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2016–2019 (’000 UNITS) 229
TABLE 325 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2020–2025 (‘000 UNITS) 230
TABLE 326 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2016–2019 (USD MILLION) 230
TABLE 327 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY HUD TYPE,
2020–2025 (USD MILLION) 230
TABLE 328 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE, 2016–2019 (’000 UNITS) 231
TABLE 329 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY DIMENSION TYPE, 2020–2025 (‘000 UNITS) 231
TABLE 330 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2016–2019 (’000 UNITS) 231
TABLE 331 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2020–2025 (‘000 UNITS) 232
TABLE 332 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2016–2019 (USD MILLION) 232
TABLE 333 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY TECHNOLOGY,
2020–2025 (USD MILLION) 232
TABLE 334 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (‘000 UNITS) 233
TABLE 335 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (‘000 UNITS) 233
TABLE 336 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD MILLION) 233
TABLE 337 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD MILLION) 234
TABLE 338 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (‘000 UNITS) 234
TABLE 339 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (‘000 UNITS) 234
TABLE 340 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 235
TABLE 341 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD THOUSAND) 235
TABLE 342 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY SALES CHANNEL, 2016–2019 (USD MILLION) 235
TABLE 343 REST OF THE WORLD: AUTOMOTIVE HUD MARKET, BY SALES CHANNEL, 2020–2025 (USD THOUSAND) 236
14.5.1 BRAZIL 236
14.5.1.1 Luxury car segment is projected to account for the largest market share 236
TABLE 344 BRAZIL: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (’000 UNITS) 236
TABLE 345 BRAZIL: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (’000 UNITS) 237
TABLE 346 BRAZIL: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2016–2019 (USD MILLION) 237
TABLE 347 BRAZIL: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD THOUSAND) 237
TABLE 348 BRAZIL: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2016–2019 (UNITS) 238
TABLE 349 BRAZIL: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2020–2025 (UNITS) 238
TABLE 350 BRAZIL: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2016–2019 (USD THOUSAND) 238
TABLE 351 BRAZIL: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD THOUSAND) 239
14.5.2 IRAN 239
14.5.2.1 Less production of luxury cars is restraining the market 239
TABLE 352 IRAN: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE, 2020–2025 (UNITS) 239
TABLE 353 IRAN: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD THOUSAND) 240
TABLE 354 IRAN: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS, 2020–2025 (UNITS) 240
TABLE 355 IRAN: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD THOUSAND) 240
14.5.3 OTHERS IN ROW 241
14.5.3.1 HUDs are expected to be available mainly in the luxury segment 241
TABLE 356 OTHERS IN ROW: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (UNITS) 241
TABLE 357 OTHERS IN ROW: AUTOMOTIVE HUD MARKET, BY VEHICLE TYPE,
2020–2025 (USD THOUSAND) 241
TABLE 358 OTHERS IN ROW: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (UNITS) 242
TABLE 359 OTHERS IN ROW: AUTOMOTIVE HUD MARKET, BY VEHICLE CLASS,
2020–2025 (USD THOUSAND) 242

15 COMPETITIVE LANDSCAPE 243
15.1 OVERVIEW 243
FIGURE 50 KEY DEVELOPMENTS BY LEADING PLAYERS IN THE MARKET, 2016–2020 243
15.2 MARKET RANKING ANALYSIS 244
FIGURE 51 AUTOMOTIVE HUD MARKET: MARKET RANKING 244
15.3 MARKET EVALUATION FRAMEWORK 245
FIGURE 52 MARKET EVALUATION FRAMEWORK 245
15.4 MARKET SHARE ANALYSIS, 2019 246
FIGURE 53 AUTOMOTIVE HUD MARKET SHARE ANALYSIS, 2019 246
15.5 MARKET EVALUATION FRAMEWORK: REVENUE ANALYSIS OF TOP 5 PLAYERS 247
FIGURE 54 TOP 5 PLAYERS HAVE DOMINATED THE AUTOMOTIVE HUD MARKET IN THE LAST 3 YEARS 247
15.6 COMPETITIVE SCENARIO 247
15.6.1 NEW PRODUCT DEVELOPMENTS 248
TABLE 360 NEW PRODUCT DEVELOPMENTS, 2016–2020 248
15.6.2 COLLABORATIONS/JOINT VENTURES/SUPPLY CONTRACTS/ PARTNERSHIPS/AGREEMENTS 251
TABLE 361 COLLABORATIONS/JOINT VENTURES/SUPPLY CONTRACTS/PARTNERSHIPS/ AGREEMENTS, 2016–2020 251
15.6.3 EXPANSIONS 253
TABLE 362 EXPANSIONS, 2016–2019 253
15.6.4 MERGER & ACQUISITION 255
TABLE 363 MERGER & ACQUISITION, 2016–2019 255
15.7 COMPETITIVE LEADERSHIP MAPPING 256
15.7.1 STAR 256
15.7.2 EMERGING LEADERS 256
15.7.3 PERVASIVE 256
15.7.4 EMERGING COMPANIES 256
FIGURE 55 AUTOMOTIVE HUD MARKET (GLOBAL): COMPETITIVE LEADERSHIP MAPPING, 2019 257
15.8 WINNERS VS TAIL-ENDERS 258

16 COMPANY PROFILES 259
(Business overview, Products offered, Recent developments, SWOT analysis & MnM View)*16.1 BOSCH 259
FIGURE 56 BOSCH: COMPANY SNAPSHOT 259
FIGURE 57 BOSCH: SWOT ANALYSIS 261
16.2 CONTINENTAL 261
FIGURE 58 CONTINENTAL: COMPANY SNAPSHOT 262
FIGURE 59 CONTINENTAL: SWOT ANALYSIS 265
16.3 PANASONIC 267
FIGURE 60 PANASONIC: COMPANY SNAPSHOT 267
FIGURE 61 PANASONIC: SWOT ANALYSIS 269
16.4 DENSO 271
FIGURE 62 DENSO: COMPANY SNAPSHOT 271
FIGURE 63 DENSO: SWOT ANALYSIS 274
16.5 VISTEON 275
FIGURE 64 VISTEON: COMPANY SNAPSHOT 275
FIGURE 65 VISTEON: SWOT ANALYSIS 278
16.6 NIPPON 279
FIGURE 66 NIPPON: COMPANY SNAPSHOT 279
16.7 PIONEER 281
FIGURE 67 PIONEER: COMPANY SNAPSHOT 281
16.8 YAZAKI 283
FIGURE 68 YAZAKI: COMPANY SNAPSHOT 283
16.9 GARMIN 285
FIGURE 69 GARMIN: COMPANY SNAPSHOT 285
16.10 LG DISPLAY 287
FIGURE 70 LG DISPLAY: COMPANY SNAPSHOT 287
*Details on Business overview, Products offered, Recent developments, SWOT analysis & MnM View might not be captured in case of unlisted companies.
16.11 OTHER KEY PLAYERS 289
16.11.1 ASIA PACIFIC 289
16.11.1.1 Alps Alpine 289
16.11.1.2 Renesas 289
16.11.1.3 Toshiba 289
16.11.1.4 Japan Display, INC. 290
16.11.1.5 Mitsubishi Electric 290
16.11.1.6 Clarion 290
16.11.2 NORTH AMERICA 290
16.11.2.1 Texas Instruments 290
16.11.2.2 MicroVision 291
16.11.2.3 Exploride 291
16.11.2.4 HUDWAY 291
16.11.2.5 NVIDIA 291
16.11.2.6 Magna International 291
16.11.2.7 Harman 292
16.11.3 EUROPE 292
16.11.3.1 Magneti Marelli 292
16.11.3.2 Valeo 292
16.11.3.3 Saint-Gobain 292
16.11.3.4 ZF Friedrichshafen 293

17 APPENDIX 294
17.1 INSIGHTS OF INDUSTRY EXPERTS 294
17.2 DISCUSSION GUIDE 294
17.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 297
17.4 AVAILABLE CUSTOMIZATIONS 299
17.5 RELATED REPORTS 299
17.6 AUTHOR DETAILS 300

★調査レポート[自動車HUDの世界市場予測:技術別(AR-HUD、従来型HUD)、HUDタイプ別(コンバイナー、フロントガラス)、車両クラス別(エコノミー、ミッドセグメント、高級車)、次元別(2D、3D)、車両タイプ、販売チャネル別(OEM、アフターマーケット)、地域別] ( Automotive HUD Market by Technology (AR-HUD, Conventional HUD), HUD Type (Combiner, Windshield), Vehicle Class (Economy, Mid-Segment, Luxury Car), Dimension (2D and 3D), Vehicle Type, Sales Channel (OEM, Aftermarket), and Region: Global Forecast to 2025 / AT 2973) 販売に関する免責事項
[自動車HUDの世界市場予測:技術別(AR-HUD、従来型HUD)、HUDタイプ別(コンバイナー、フロントガラス)、車両クラス別(エコノミー、ミッドセグメント、高級車)、次元別(2D、3D)、車両タイプ、販売チャネル別(OEM、アフターマーケット)、地域別] ( Automotive HUD Market by Technology (AR-HUD, Conventional HUD), HUD Type (Combiner, Windshield), Vehicle Class (Economy, Mid-Segment, Luxury Car), Dimension (2D and 3D), Vehicle Type, Sales Channel (OEM, Aftermarket), and Region: Global Forecast to 2025 / AT 2973) についてEメールでお問い合わせ


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