AR and VR Display Market by Device Type (AR HMD, VR HMD, HUD, Projector), Technology (AR, VR), Application (Consumer, Enterprise, Commercial, Healthcare, Aerospace & Defense), Display Trends, and Geography - Global Forecast to 2024

AR及びVRディスプレイの世界市場予測(~2024年)

◆タイトル:AR and VR Display Market by Device Type (AR HMD, VR HMD, HUD, Projector), Technology (AR, VR), Application (Consumer, Enterprise, Commercial, Healthcare, Aerospace & Defense), Display Trends, and Geography - Global Forecast to 2024
◆商品コード:SE 7439
◆調査・発行会社:MarketsandMarkets
◆発行日:2019年11月27日
◆ページ数:197
◆レポート形式:PDF / 英語
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【レポートの概要】

MarketsandMarkets社は、AR及びVRディスプレイの世界市場規模が2019年16億ドルから2024年44億ドルまで年平均221.8%成長すると予測しています。当調査レポートでは、AR及びVRディスプレイの世界市場について調査・分析し、市場概要、業界動向,技術別(AR、VR)分析、デバイス別(Hmd、Hud、プロジェクター)分析、用途別(消費者、企業、商業、ヘルスケア、航空宇宙&防衛)分析、地域別(アジア太平洋、北米、ヨーロッパなど)分析、競合環境、企業概要、付録などを含め次の構成でお届け致します。

・イントロダクション
・調査手法
・エグゼクティブサマリー
・プレミアムインサイト
・市場概要
・業界動向
・AR及びVRディスプレイの世界市場:技術別(AR、VR)
・AR及びVRディスプレイの世界市場:デバイス別(Hmd、Hud、プロジェクター)
・AR及びVRディスプレイの世界市場:用途別(消費者、企業、商業、ヘルスケア、航空宇宙&防衛)
・AR及びVRディスプレイの世界市場:地域別(アジア太平洋、北米、ヨーロッパなど)
・競合環境
・企業概要
・付録

“AR and VR display market projected to grow at 21.8% CAGR during 2019–2024.”
The AR and VR display market is expected to grow from USD 1.6 billion in 2019 to USD 4.4 billion by 2024, at a CAGR of 21.8% during the forecast period. Increasing adoption of AR and VR devices in various applications, increasing demand for OLED in AR and VR devices, rising technological advancement and growing use of microdisplays in AR and VR devices are the major factors fueling the growth of the overall market. However, the deployment of full-screen alternatives, competition from existing devices with traditional displays, and limited content availability are the major factors restraining the growth of the market.

“VR HMDs to lead AR and VR display market during the forecast period.”
The use of VR HMDs in gaming and entertainment in the consumer space is the primary driver for the growth of the VR HMD panel market. New entrants in the form of local vendors coming in from APAC countries would be major consumers of VR HMD panels. The commercial sector is expected to grow at the highest growth rate owing to the use of VR HMDs on a large scale in tourism and sight-seeing, as well as in the retail sector. The realistic and interactive real-time environment offered by these devices make them ideal for gaming and entertainment.

“Enterprise application to lead the AR display market during the forecast period.”
AR is a cutting-edge technology involved in the Industry 4.0 trend. The use of AR devices helps minimize human errors, improves efficiency, and reduces expenses. The AR devices have a wide range of use cases, namely in operations for installation and assembly, maintenance and remote assistance, training, quality control, safety management, and for design and visualization. There is a growing number of use cases of AR HMD for maintenance and repair, allowing a worker to repair an engine by superimposing images and information in his actual line of sight. Complex procedural repairs can be broken down into a series of simple steps offering instructions at a glance. This would help enterprise applications to lead the AR display market during the forecast period.

“APAC to register the highest CAGR in AR and VR display market by 2024”
The presence of significant AR and VR display manufacturers in countries such as China, South Korea, Japan, and Taiwan is the primary driver of the AR and VR display market. The majority of the demand for AR and VR displays is expected to derive from consumer, enterprise, commercial, and automotive applications. These applications offer huge potential for the AR and VR market because of the increasing awareness among consumers and the rising adoption of new technologies in various industries, especially in countries such as China, India, and South Korea. APAC will grow at the highest CAGR and is also expected to lead the AR and VR display market by 2024.

In the process of determining and verifying the market size for several segments and subsegments gathered through the secondary research, extensive primary interviews have been conducted with key industry experts in the AR and VR display marketspace. The break-up of primary participants for the report has been shown below:
• By Company Type: Tier 1 – 36%, Tier 2 – 44%, and Tier 3 – 20%
• By Designation: C-level Executives – 61%, and Managers – 39%
• By Region: North America – 35%, Europe – 32%, APAC – 21%, South America – 7%, and Middle East & Africa – 5%
The report profiles key players in the AR and VR display market with their respective market ranking analysis. Prominent players profiled in this report are Samsung Electronics (South Korea), Sony (Japan), eMagin (US), Kopin (US), LG Display (South Korea), Japan Display (Japan), Syndiant (US), AU Optronics (Taiwan), Barco (Belgium), Seiko Epson (Japan), BEO Technology (China), HOLOEYE Photonics (Germany), Himax Technologies (Taiwan), Jasper Display (Taiwan), Raontech (South Korea), Innolux (Taiwan), OLiGHTEK (China), Fraunhofer (Germany), Universal Display (US), ITRI (Taiwan), New Vision Display (China), INT Tech (Hong Kong), EverDisplay Optronics (China), and CREAL3D (Switzerland).

Research Coverage:
This research report categorizes the global AR and VR display market based on technology, device type, application, and geography. The report describes the major drivers, restraints, challenges, and opportunities about the AR and VR display market and forecasts the same till 2024.

Key Benefits of Buying the Report
The report would help leaders/new entrants in this market in the following ways:
1. This report segments the AR and VR display market comprehensively and provides the closest market size projection for all subsegments across different regions.
2. The report helps stakeholders understand the pulse of the market and provides them with information on key drivers, restraints, challenges, and opportunities for market growth.
3. This report would help stakeholders understand their competitors better and gain more insights to improve their position in the business. The competitive landscape section includes product launches, partnerships, acquisitions, collaborations, and capital funding.

【レポートの目次】

1 Introduction (Page No. – 18)
1.1 Study Objectives
1.2 Market Definition and Scope
1.2.1 Inclusions and Exclusions
1.3 Study Scope
1.3.1 Markets Covered
1.3.2 Geographic Scope
1.3.3 Years Considered
1.4 Currency
1.5 Package Size
1.6 Stakeholders
2 Research Methodology (Page No. – 22)
2.1 Research Data
2.1.1 Secondary Data
2.1.1.1 Key Data From Secondary Sources
2.1.2 Primary Data
2.1.2.1 Breakdown of Primaries
2.1.2.2 Key Industry Insights
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.1.1 Approach for Capturing Market Share By Bottom-Up Analysis (Demand Side)
2.2.2 Top-Down Approach
2.2.2.1 Approach for Capturing Market Share By Top-Down Analysis (Supply Side)
2.3 Market Breakdown and Data Triangulation
2.4 Research Assumptions
3 Executive Summary (Page No. – 31)
4 Premium Insights (Page No. – 37)
4.1 Attractive Market Opportunities in AR and VR Display Market
4.2 VR Display Market in APAC, By Application and Country
4.3 AR Display Market: Developed vs Developing Markets, 2018 and 2024 (USD Million)
4.4 VR Display Market: Major Countries
4.5 AR Display Market: Major Applications
5 Market Overview (Page No. – 40)
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Growing Adoption of AR and VR Devices in Various Applications
5.2.1.2 Increasing Demand for OLED Displays in AR and VR Devices
5.2.1.3 Rising Technological Advancement and Growing Use of Microdisplays in AR and VR Devices
5.2.2 Restraints
5.2.2.1 Deployment of Widescreen Alternatives
5.2.2.2 Competition From Existing Devices With Traditional Displays
5.2.2.3 Limited Content Availability
5.2.3 Opportunities
5.2.3.1 Emerging Display Technologies—Micro-LED
5.2.3.2 Growing Investments in AR and VR Devices From Tech-Giants
5.2.3.3 Technological Advancements in Gaming
5.2.4 Challenges
5.2.4.1 Display Latency and Limited Field of View (FOV)
5.2.4.2 High Cost Devices
5.2.4.3 Complex Manufacturing Processes
6 Industry Trends (Page No. – 47)
6.1 Introduction
6.2 Value Chain Analysis
6.2.1 Research and Development
6.2.2 Panel Manufacturing
6.2.3 Product Integration
6.2.4 Input Suppliers
6.3 Trends
6.3.1 Artificial Intelligence
6.3.2 Microdisplay
7 Display Trends of AR and VR Display (Page No. – 66)
7.1 Introduction
7.2 Liquid Crystal Display (LCD)
7.3 Organic Light-Emitting Diode (OLED)
7.4 Liquid Crystal on Silicon (LCOS)
7.5 Micro-LED
7.6 Digital Light Processing (DLP)
8 AR and VR Display Market, By Technology (Page No. – 70)
8.1 Introduction
8.2 AR
8.2.1 HMDS and HUDS to Play Crucial Role in High Growth of AR Technology in Market
8.3 VR
8.3.1 Use of VR HMDS in Consumer Application to Drive Growth of VR Technology in Market
9 AR and VR Display Market, By Device Type (Page No. – 74)
9.1 Introduction
9.2 Hmd
9.2.1 AR Hmd
9.2.1.1 Use of AR HMDS in Enterprise Application Offers Growth Opportunities
9.2.2 VR Hmd
9.2.2.1 Gaming and Entertainment to Drive Use of VR HMDS
9.3 Hud
9.3.1 Use of AR HUDS in Automotive and Aerospace & Defense to Play Crucial Role to Drive Growth
9.4 Projectors
9.4.1 Use of Projectors in Commercial Application to Drive Growth
10 AR and VR Display Market, By Application (Page No. – 83)
10.1 Introduction
10.2 AR Display Applications
10.2.1 Consumer
10.2.1.1 Gaming
10.2.1.1.1 Increased Demand for AR-Based Gaming Will Drive Growth of Consumer Application
10.2.1.2 Sports and Entertainment
10.2.1.2.1 Sports Broadcasting to Play Crucial Role in High Growth of Sports and Entertainment Application
10.2.2 Commercial
10.2.2.1 Use of AR in Education and Tourism to Drive Growth of Commercial Application
10.2.3 Enterprise (Manufacturing)
10.2.3.1 Augment of Industry 4.0 Will Be Major Growth Avenue for Enterprise Application
10.2.4 Automotive
10.2.4.1 Use of AR HUDS Onto Windshield Will Play Crucial Role in Market Growth
10.2.5 Healthcare
10.2.5.1 Reduction in Complexity for Surgeries and Procedures Will Drive the Use of AR in Healthcare Application
10.2.6 Aerospace & Defense
10.2.6.1 Use of AR Devices to Gain Competitive Advantage in Aerospace & Defense Application
10.2.7 Energy
10.2.7.1 Use of AR for Improving Safety, and Maintenance & Repair Will Play Crucial Role in Growth of Energy Application in AR Display Market
10.2.8 Others
10.3 VR Display Applications
10.3.1 Consumer
10.3.1.1 Gaming
10.3.1.1.1 Immersive Gaming to Drive Growth of VR Gaming Application
10.3.1.2 Sports and Entertainment
10.3.1.2.1 Improved Athletic Performance Using VR to Drive Growth of the Market in Sports & Entertainment Application
10.3.2 Commercial
10.3.2.1 Virtual Classrooms to Play Crucial Role in Growth of VR Display Market
10.3.3 Enterprise (Manufacturing)
10.3.3.1 Training and Simulation to Be Major Growth Avenues in Enterprise Application
10.3.4 Healthcare
10.3.4.1 Intraprocedural Visualization and Patient Rehabilitation to Be Major Growth Factors in Healthcare Application
10.3.5 Aerospace & Defense
10.3.5.1 Use of Combat Simulations to Be Leading Driver for Growth of Aerospace & Defense Application
10.3.6 Others
11 Geographic Analysis (Page No. – 105)
11.1 Introduction
11.2 APAC
11.2.1 China
11.2.1.1 Local Producers of VR and AR Devices Will Drive Growth of Market in China
11.2.2 Japan
11.2.2.1 Use of AR and VR in International Gaming Events Will Play Crucial Role in High Growth of Market in Japan
11.2.3 India
11.2.3.1 Attractive Market Opportunity and Increasing Number of AR and VR Startups Will Drive Growth of AR and VR Display Market in India
11.2.4 South Korea
11.2.4.1 Advent of 5G in the Region Along With Growing Demand for HMDS for Gaming Applications to Boost Growth of Market in South Korea
11.2.5 Rest of APAC
11.3 North America
11.3.1 US
11.3.1.1 Strong Presence of AR Hmd Companies in US Likely to Drive the Market
11.3.2 Canada
11.3.2.1 Use of AR and VR in Enterprise Application Would Drive Growth of Market in Canada
11.3.3 Mexico
11.3.3.1 Large Video-Gaming Industry in the Country Likely to Drive Growth of Market
11.4 Europe
11.4.1 UK
11.4.1.1 Large Video-Gaming Industry in the Country Likely to Drive Growth of Market
11.4.2 Germany
11.4.2.1 Automation in Manufacturing Would Boost Market Growth in Germany
11.4.3 France
11.4.3.1 High Demand for AR and VR in Aerospace & Defense to Boost Its Growth in France
11.4.4 Rest of Europe
11.5 RoW
11.5.1 Middle East & Africa
11.5.1.1 Use of AR and VR in Oil & Gas and Mining to Drive Growth of Market in Middle East & Africa
11.5.2 South America
11.5.2.1 Growing Market for Gaming and Entertainment in South America to Propel Growth of Market
12 Competitive Landscape (Page No. – 133)
12.1 Introduction
12.2 Ranking Analysis of Players in the AR and VR Display Market
12.3 Competitive Leadership Mapping
12.3.1 Visionary Leaders
12.3.2 Dynamic Differentiators
12.3.3 Innovators
12.3.4 Emerging Companies
12.4 Competitive Situations and Trends
12.4.1 Product Launches and Developments
12.4.2 Agreements, Partnerships, Contracts, Joint Ventures, and Collaborations
12.4.3 Mergers and Acquisitions
13 Company Profiles (Page No. – 139)
(Business Overview, Products Offered, Recent Developments, SWOT Analysis, Right to Win, and MnM View)*
13.1 Introduction
13.2 Key Players
13.2.1 Samsung Electronics
13.2.2 Sony
13.2.3 Emagin Corporation
13.2.4 Kopin Corporation
13.2.5 LG Display
13.2.6 Japan Display (Jdi)
13.2.7 Syndiant
13.2.8 AU Optronics
13.2.9 Barco
13.2.10 Seiko Epson
13.2.11 BOE Technology
13.2.12 Holoeye Photonics
13.3 Key Innovators
13.3.1 Himax Technologies
13.3.2 Innolux Corporation
13.3.3 Truly International
13.3.4 Creal3D
13.3.5 Int Tech (Chuangwang)
13.3.6 Jasper Display Corp. (JDC)
13.3.7 Olightek
13.3.8 Everdisplay Optronics
13.3.9 New Vision Display (NVD)
13.3.10 Raontech
13.4 Other Players
13.4.1 Universal Display Corporation
13.4.2 Fraunhofer Fep
13.4.3 Industrial Technology Research Institute (ITRI)
13.4.4 Google
13.4.5 Vuzix
13.4.6 Magic Leap
13.4.7 Oculus
13.4.8 HTC
*Details on Business Overview, Products Offered, Recent Developments, SWOT Analysis, Right to Win, and MnM View Might Not Be Captured in Case of Unlisted Companies.
14 Appendix (Page No. – 190)
14.1 Discussion Guide
14.2 Knowledge Store: Marketsandmarkets’ Subscription Portal
14.3 Available Customization
14.4 Related Reports
14.5 Author Details

List of Tables (103 Tables)
Table 1 AR and VR Devices and Their Respective Display Technology
Table 2 Comparison of Different Display Technologies
Table 3 Lomid Project
Table 4 Micro-LED–Based Microdisplay Market, By Product, 2017–2025 (USD Million)
Table 5 Micro-LED–Based Microdisplay Market, By Region, 2017–2025 (USD Million)
Table 6 Microdisplay Market, By Product, 2016–2024 (USD Million)
Table 7 Microdisplay Market for Nte Devices, By Region, 2016–2024 (USD Million)
Table 8 Microdisplay Market for Nte Devices, By Type, 2016–2024 (USD Million)
Table 9 Microdisplay Market for HMDS, By Region, 2016–2024 (USD Million)
Table 10 Microdisplay Market for HMDS, By Technology, 2016–2024 (USD Million)
Table 11 Microdisplay Market for HMDS, By Type, 2016–2024 (USD Million)
Table 12 Microdisplay Market for HUDS, By Region, 2016–2024 (USD Million)
Table 13 Microdisplay Market for HUDS, By Technology, 2016–2024 (USD Million)
Table 14 Microdisplay Market for HUDS, By Industry, 2016–2024 (USD Million)
Table 15 Microdisplay Market for Projectors, By Region, 2016–2024 (USD Million)
Table 16 Microdisplay Market for Projectors, By Technology, 2016–2024 (USD Million)
Table 17 Microdisplay Market, By Technology, 2016–2024 (USD Million)
Table 18 LCD Microdisplay Market, By Product, 2016–2024 (USD Million)
Table 19 LCD Microdisplay Market, By Region, 2016–2024 (USD Million)
Table 20 LCOS Microdisplay Market, By Product, 2016–2024 (USD Million)
Table 21 LCOS Microdisplay Market, By Region, 2016–2024 (USD Million)
Table 22 OLED Microdisplay Market, By Product, 2016–2024 (USD Million)
Table 23 OLED Microdisplay Market, By Region, 2016–2024 (USD Million)
Table 24 DLP Microdisplay Market, By Product, 2016–2024 (USD Million)
Table 25 DLP Microdisplay Market, By Region, 2016–2024 (USD Million)
Table 26 Microdisplay Market, By Region, 2016–2024 (USD Million)
Table 27 Microdisplay Market in APAC, By Product, 2016–2024 (USD Million)
Table 28 Microdisplay Market in APAC, By Technology, 2016–2024 (USD Million)
Table 29 Microdisplay Market in North America, By Product, 2016–2024 (USD Million)
Table 30 Microdisplay Market in North America, By Technology, 2016–2024 (USD Million)
Table 31 Microdisplay Market in Europe, By Product, 2016–2024 (USD Million)
Table 32 Microdisplay Market in Europe, By Technology, 2016–2024 (USD Million)
Table 33 Microdisplay Market in RoW, By Product, 2016–2024 (USD Million)
Table 34 Microdisplay Market in RoW, By Technology, 2016–2024 (USD Million)
Table 35 AR and VR Display Market, By Technology, 2016–2024 (USD Million)
Table 36 Market, By Device Type, 2016–2024 (USD Million)
Table 37 Market, By Device Type, 2016–2024 (Thousand Units)
Table 38 AR Hmd Panel Market, By Application, 2016–2024 (USD Million)
Table 39 AR Hmd Panel Market, By Region, 2016–2024 (USD Million)
Table 40 VR Hmd Panel Market, By Application, 2016–2024 (USD Million)
Table 41 VR Hmd Panel Market, By Region, 2016–2024 (USD Million)
Table 42 AR Hud Panel Market, By Application, 2016–2024 (USD Million)
Table 43 AR Hud Panel Market, By Region, 2016–2024 (USD Million)
Table 44 VR Projector Display Market, By Application, 2016–2024 (USD Million)
Table 45 VR Projector Display Market, By Region, 2016–2024 (USD Million)
Table 46 AR Display Market, By Application, 2016–2024 (USD Million)
Table 47 VR Display Market, By Application, 2016–2024 (USD Million)
Table 48 AR Display Market for Consumer Applications, By Device Type, 2016–2024 (USD Million)
Table 49 AR Display Market for Consumer Applications, By Region, 2016–2024 (USD Million)
Table 50 AR Display Market for Commercial Applications, By Device Type, 2016–2024 (USD Million)
Table 51 AR Display Market for Commercial Applications, By Region, 2016–2024 (USD Million)
Table 52 AR Display Market for Enterprise Applications, By Device Type, 2016–2024 (USD Million)
Table 53 AR Display Market for Enterprise Applications, By Region, 2016–2024 (USD Million)
Table 54 AR Display Market for Automotive Applications, By Device Type, 2016–2024 (USD Million)
Table 55 AR Display Market for Automotive Applications, By Region, 2016–2024 (USD Million)
Table 56 AR Display Market for Healthcare Applications, By Device Type, 2016–2024 (USD Million)
Table 57 AR Display Market for Healthcare Applications, By Region, 2016–2024 (USD Million)
Table 58 AR Display Market for Aerospace & Defense Applications, By Device Type, 2016–2024 (USD Million)
Table 59 AR Display Market for Aerospace & Defense Applications, By Region, 2016–2024 (USD Million)
Table 60 AR Display Market for Energy Applications, By Device Type, 2016–2024 (USD Million)
Table 61 AR Display Market for Energy Applications, By Region, 2016–2024 (USD Million)
Table 62 AR Display Market for Other Applications, By Device Type, 2016–2024 (USD Million)
Table 63 AR Display Market for Other Applications, By Region, 2016–2024 (USD Million)
Table 64 VR Display Market for Consumer Applications, By Device Type, 2016–2024 (USD Million)
Table 65 VR Display Market for Consumer Applications, By Region, 2016–2024 (USD Million)
Table 66 VR Display Market for Commercial Applications, By Device Type, 2016–2024 (USD Million)
Table 67 VR Display Market for Commercial Applications, By Region, 2016–2024 (USD Million)
Table 68 VR Display Market for Enterprise Applications, By Device Type, 2016–2024 (USD Million)
Table 69 VR Display Market for Enterprise Applications, By Region, 2016–2024 (USD Million)
Table 70 VR Display Market for Healthcare Applications, By Device Type, 2016–2024 (USD Million)
Table 71 VR Display Market for Healthcare Applications, By Region, 2016–2024 (USD Million)
Table 72 VR Display Market for Aerospace & Defense Applications, By Device Type, 2016–2024 (USD Million)
Table 73 VR Display Market for Aerospace & Defense Applications, By Region, 2016–2024 (USD Million)
Table 74 VR Display Market for Other Applications, By Device Type, 2016–2024 (USD Million)
Table 75 VR Display Market for Other Applications, By Region, 2016–2024 (USD Million)
Table 76 AR Display Market, By Region, 2016–2024 (USD Million)
Table 77 VR Display Market, By Region, 2016–2024 (USD Million)
Table 78 APAC AR Display Market, By Application, 2016–2024 (USD Million)
Table 79 APAC AR Display Market, By Device Type, 2016–2024 (USD Million)
Table 80 APAC AR Display Market, By Country, 2016–2024 (USD Million)
Table 81 APAC VR Display Market, By Application, 2016–2024 (USD Million)
Table 82 APAC VR Display Market, By Device Type, 2016–2024 (USD Million)
Table 83 APAC VR Display Market, By Country, 2016–2024 (USD Million)
Table 84 AR Display Market in North America, By Application, 2016–2024 (USD Million)
Table 85 AR Display Market in North America, By Device Type, 2016–2024 (USD Million)
Table 86 North America AR Display Market, By Country, 2016–2024 (USD Million)
Table 87 North America VR Display Market, By Application, 2016–2024 (USD Million)
Table 88 VR Display Market in North America, By Device Type, 2016–2024 (USD Million)
Table 89 VR Display Market in North America, By Country, 2016–2024 (USD Million)
Table 90 Europe AR Display Market, By Application, 2016–2024 (USD Million)
Table 91 AR Display Market in Europe, By Device Type, 2016–2024 (USD Million)
Table 92 AR Display Market in Europe, By Country, 2016–2024 (USD Million)
Table 93 VR Display Market in Europe, By Application, 2016–2024 (USD Million)
Table 94 VR Display Market in Europe, By Device Type, 2016–2024 (USD Million)
Table 95 VR Display Market in Europe, By Country, 2016–2024 (USD Million)
Table 96 Average Internet Speed in European Countries, 2018
Table 97 AR Display Market in RoW, By Application, 2016–2024 (USD Million)
Table 98 AR Display Market in RoW, By Device Type, 2016–2024 (USD Million)
Table 99 AR Display Market in RoW, By Region, 2016–2024 (USD Million)
Table 100 VR Display Market in RoW, By Application, 2016–2024 (USD Million)
Table 101 VR Display Market in RoW, By Device Type, 2016–2024 (USD Million)
Table 102 VR Display Market in RoW, By Region, 2016–2024 (USD Million)
Table 103 Ranking of Key Players in AR and VR Display Market, 2018

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