Event Management Software Market by Component (Software (Event Registration and Ticketing Software, Event Planning Software, Event Marketing Software) and Service), Deployment Type, Organization Size, End User, and Region - Global Forecast to 2024

イベント管理ソフトウェアの世界市場予測(~2024年)

◆タイトル:Event Management Software Market by Component (Software (Event Registration and Ticketing Software, Event Planning Software, Event Marketing Software) and Service), Deployment Type, Organization Size, End User, and Region - Global Forecast to 2024
◆商品コード:TC 2797
◆調査・発行会社:MarketsandMarkets
◆発行日:2019年9月10日
◆ページ数:148
◆レポート形式:PDF / 英語
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【レポートの概要】

当調査レポートでは、イベント管理ソフトウェアの世界市場について調査・分析し、エグゼクティブサマリー、市場インサイト、市場概観/市場動向、コンポーネント別(ソフトウェア(イベント登録および発券ソフトウェア、イベントプランニングソフトウェア、イベントマーケティングソフトウェア)およびサービス)分析、展開タイプ別分析、組織サイズ別分析、エンドユーザー別分析、イベント管理ソフトウェアの世界市場規模及び予測、市場動向、競争状況、関連企業分析などの情報をお届けいたします。MarketsandMarkets社は、イベント管理ソフトウェアの世界市場規模が2019年57億万ドルから2024年114億万ドルまで年平均15.0%成長すると予測しています。

Growing demand for event automation and an increasing focus on gaining actionable business insights from events are driving the growth of event management software marketMarketsandMarkets projects the event management software market to grow from USD 5.7 billion in 2019 to USD 11.4 billion by 2024, at a Compound Annual Growth Rate (CAGR) of 15.0% from 2019 to 2024. This market is driven by the growing need for software to plan, manage, and automate the activities associated with events throughout its lifecycle. On the other hand, the integration issues of the software in the existing system or software packages of an organization is one of the major restraints for the event management software market.

Event management software is expected to hold the major market size during the forecast period.
The event management software refers to a wide range of software products used in the management of trade exhibitions, conferences, and events. It helps enhance the quality of events and provides enhanced visibility for event organizers. Managing events require many hours of hard work of the existing resources; therefore, to streamline the planning, scheduling, and event marketing processes, various organizations are opting for the event management software, which helps them in facilitating reliable and outstanding services to the attendees and customers at a lower cost. The event management software segment is divided further into venue management software, event registration & ticketing software, event planning software, event marketing software, analytics & reporting software, and others (mobile apps, content management, booking and billing, resource scheduling, visitor management, and catering).

On-premises deployment is expected to hold the major market size during the forecast period.
The on-premises deployment type refers to the installation of the event management software on the premises of an organization rather than at a remote facility. On-premises solutions are delivered with a one-time licensing fee, along with a service agreement. Furthermore, deployment of this solution requires huge infrastructure and a personal data center, which is affordable only for large organizations. Hence, SMEs often face the dilemma of choosing between the hosted and on-premises solutions. In spite of advantages, such as control over the system and data, and dedicated staff for maintenance and support, the on-premises deployment type has various drawbacks, which include high deployment costs and good infrastructure requirements that are not always possible for every organization. The growth of the on-premises deployment type is expected to be affected by the rapid development of cloud computing solutions.

North America is expected to hold the major market size during the forecast period.
North America consists of developed countries, such as the US and Canada. This region is open to the adoption of new and emerging technologies. Moreover, its strong financial position allows it to invest heavily to adopt the latest and leading tools & technologies for ensuring effective business operations. Such advantages help organizations in this region gain a competitive edge.

North America has the first-mover advantage in the adoption of new technologies, such as smartphones and cloud platforms. The factors expected to be driving the growth of the event management software market in North America are the stable economy, technological enhancements, and advanced the infrastructure costs. APAC is one of the fastest-growing regions and has a favorable market for event management software and service vendors. India, China, Australia, and Japan are significant contributors to the event management software market growth in APAC.
In the process of determining and verifying the market size for several segments and subsegments gathered through secondary research, extensive primary interviews were conducted with key people. The break-up of profiles of primary participants is given below as:
• By company type: Tier 1 – 25%, Tier 2 – 30%, and Tier 3 – 45%
• By designation: C-level – 40%, Director level – 35%, and Others – 25%
• By region: North America – 45%, Europe – 25%, APAC – 20%, RoW – 10%
The event management software ecosystem comprises major vendors, such as ACTIVE Network (US), Arlo (New Zealand), Attendify (US), Aventri (US), Bizzabo (US), Certain (US), Cvent (US), EventBank (US), EventBooking (US), Eventbrite (US), EventGeek (US), EventMobi (Canada), EventPro (Canada), eventuosity (US), Eventzilla (US), Gather Technologies (US), Hubb (US), Hubilo (India), Meeting Evolution (US), Regpack (US), SignUpGenius (US), Social Tables (US), Ungerboeck Software (US), Whova (US), XING Events (Germany), and RainFocus (US).

Research Coverage
The report includes an in-depth competitive analysis of these key players in the event management software market, with their company profiles, product portfolios, recent developments, and key market strategies. The research report segments the event management software market by component (software and services), deployment type, organization size, end-user, and region.

Reasons to Buy the Report
The report on the global event management software market will help leaders/new entrants in the market in the following ways:
1. The report segments the event management software market comprehensively and provides the closest approximations of the revenue numbers for the overall market and subsegments. The market numbers are split further across various industry verticals and regions.
2. The report helps the stakeholders understand the pulse of the market and provides them information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders in better understanding the competitors and gaining more insights to position their businesses better. There is a separate section on competitive landscape, including competitor ecosystem, and mergers and acquisitions. Besides, there are company profiles of 26 major vendors in this market. In this section, market internals have been provided, that can put them ahead of the competitors.

【レポートの目次】

1 Introduction (Page No. – 18)
1.1 Objectives of the Study
1.2 Market Definition
1.3 Market Scope
1.3.1 Market Segmentation
1.3.2 Regions Covered
1.3.3 Years Considered for the Study
1.4 Currency Considered
1.5 Stakeholders
2 Research Methodology (Page No. – 22)
2.1 Research Data
2.1.1 Secondary Data
2.1.2 Primary Data
2.1.2.1 Breakup of Primaries
2.2 Market Size Estimation
2.2.1 Top-Down Approach
2.2.2 Bottom-Up Approach
2.3 Market Forecast
2.4 Competitive Leadership Mapping Research Methodology
2.5 Assumptions for the Study
2.6 Limitations of the Study
3 Executive Summary (Page No. – 29)
4 Premium Insights (Page No. – 33)
4.1 Attractive Market Opportunities in the Event Management Software Market
4.2 Market By Service
4.3 Market By End User
4.4 Market Investment Scenario
5 Market Overview and Industry Trends (Page No. – 35)
5.1 Introduction
5.2 Market Dynamics
5.2.1 Drivers
5.2.1.1 Rising Demand for Event Automation Among Marketers
5.2.1.2 Increased Demand to Capture Actionable Business Insights From Events
5.2.1.3 Growing use of Social Media for Event Marketing
5.2.1.4 Increasing Adoption of Advanced Data Analytics Solutions
5.2.2 Restraints
5.2.2.1 Difficulty in Integrating Event Management Software With Business Systems
5.2.2.2 High Initial Cost Associated With Event Management Software
5.2.3 Opportunities
5.2.3.1 Gamification of Events to Engage Audience
5.2.3.2 Advancements in Augmented and Virtual Reality
5.2.3.3 Use of AI and Machine Learning in Event Management
5.2.3.4 IoT as a Facilitator in Event Management
5.2.4 Challenges
5.2.4.1 Wide Gap Between Organizers’ Offerings and Attendees’ Needs
5.2.4.2 Lack of Awareness of Event Management Software
5.3 Event Management Software: use Cases
5.3.1 Use Case #1
5.3.2 Use Case #2
5.3.3 Use Case #3
5.3.4 Use Case #4
5.3.5 Use Case #5
5.4 Innovation Spotlight
5.4.1 Augmented Reality and Virtual Reality
5.4.2 Artificial Intelligence
5.4.3 Smart Displays
5.4.4 Wearable Technology
5.4.5 Internet of Things
5.4.6 Radio Frequency Identification
6 Event Management Software Market By Component (Page No. – 43)
6.1 Introduction
6.2 Software
6.2.1 Growing Demand for Event Management Software to Streamline Planning, Scheduling, and Event Marketing Processes of Various Organizations and Facilitate Reliable and Outstanding Services to Attendees and Customers at a Lower Cost
6.2.2 Event Planning Software
6.2.3 Venue Management Software
6.2.4 Event Registration and Ticketing Software
6.2.5 Event Marketing Software
6.2.6 Analytics and Reporting Software
6.2.7 Onsite Technology
6.2.8 Content Management Software
6.2.9 Visitor Management Software
6.2.10 Others
6.3 Services
6.3.1 Professional Services
6.3.1.1 Consulting
6.3.1.1.1 Consulting Services Help Organizations in Understanding the Capabilities of Various Software and Deciding How to Implement a Particular Software
6.3.1.2 Deployment and Integration
6.3.1.2.1 Deployment and Integration Services Help Reduce the Complexities in Configuring the Software in the Existing System
6.3.1.3 Support and Maintenance
6.3.1.3.1 Support and Maintenance Services Enhance the Product Knowledge Base By Receiving Feedbacks Through Interviews and Surveys
6.3.2 Managed Services
6.3.2.1 MSPS Help to Reduce the Cost of the Network Infrastructure Maintenance and Enable Organizations to Concentrate on Their Core Businesses
7 Event Management Software Market By Deployment Type (Page No. – 55)
7.1 Introduction
7.2 Cloud
7.2.1 Cloud Services Help in Reducing the Overall Costs While Providing Highly Flexible and Scalable Access to Event Management Solutions Through the Hosted It Infrastructure of the CSPS
7.3 On-Premises
7.3.1 Higher Adoption of On-Premises Deployment Type Due to the Security and Privacy Concerns in the Cloud Deployment Type
8 Event Management Software Market By Organization Size (Page No. – 59)
8.1 Introduction
8.2 Small and Medium-Sized Enterprises
8.2.1 SMES Preferring the Cloud Deployment Type to Reduce Their It Infrastructure Cost and Focus on Their Core Activities
8.3 Large Enterprises
8.3.1 Surge in Scalable Products and Addition of New Features for Organizing Events to Increase Their Demand Among Large Enterprises
9 Event Management Software Market By End User (Page No. – 63)
9.1 Introduction
9.2 Event Organizers and Planners
9.2.1 Event Organizers and Planners to Help Organizers in the Management of the Complete Event Life Cycles
9.3 Corporate
9.3.1 Event Management Software Helps Corporates Control the Chaos and Simplify Their Event Tasks
9.4 Government
9.4.1 Event Management Software for the Government Segment Includes a Robust Software That Serves Thousands of Users and Handles Events 24/7, With Deep Insights Into Online Reporting and Analysis
9.5 Education
9.5.1 Event Management Software for the Education Industry Helps Streamline the Events and Optimize the use of Classrooms and Venue Operations
9.6 Others
10 Event Management Software Market By Region (Page No. – 70)
10.1 Introduction
10.2 North America
10.2.1 United States
10.2.1.1 Venture Capital Firms are Looking Forward to Investing in New and Innovative Event Technology Firms in the United States
10.2.2 Canada
10.2.2.1 Canada Being an Education Hub With Various Universities and Colleges to Provide Opportunities for Event Management Professionals
10.3 Europe
10.3.1 United Kingdom
10.3.1.1 Growth Opportunity for the Event Management Software Market in the UK Due to the Country Being a World Leader in Outdoor Activities and Events
10.3.2 Germany
10.3.2.1 BFSI, Healthcare, Chemical, Trading and Services, and Automobile are Expected to be Major Contributors to the Growth of the Event Management Software Market in Germany
10.3.3 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.1.1 Japan Offers Highly Advanced Infrastructure and Amenities to Event Organizers
10.4.2 China
10.4.2.1 Increasing Investment in the Hospitality Sector to Provide Opportunity for Event Organizers in China
10.4.3 Australia and New Zealand
10.4.3.1 Government Initiatives Encouraging the Adoption of Event Management in Australia and New Zealand
10.4.4 Rest of Asia Pacific
10.5 Middle East and Africa
10.5.1 Kingdom of Saudi Arabia
10.5.1.1 Kingdom of Saudi Arabia Offers Advanced Infrastructure With Modern Facilities, Sophisticated Hotels, and Government Support for the Event Industry
10.5.2 United Arab Emirates
10.5.2.1 UAE Offering World-Class Infrastructure Facilities and Sustained Investments to Help Efficiently Conduct International Events
10.5.3 South Africa
10.5.3.1 South Africa is Attracting Various Enterprises and Event Stakeholders, Including Meeting Planners and Delegates Across the Globe
10.5.4 Rest of Middle East and Africa
10.6 Latin America
10.6.1 Brazil
10.6.1.1 Large Investments for Constructing Convention Centers and Hotels Would Boost the Business Tourism and Event Industry in Brazil
10.6.2 Mexico
10.6.2.1 Mexico Offering Various Competitive Advantages, Such as Excellent Connectivity, Competitive Pricing of Hotels, World-Class Convention Centers, and Matured Supply Chain, to Event Organizers
10.6.3 Rest of Latin America
11 Competitive Landscape (Page No. – 91)
11.1 Microquadrant Overview
11.1.1 Visionary Leaders
11.1.2 Dynamic Differentiators
11.1.3 Innovators
11.1.4 Emerging Companies
12 Company Profiles (Page No. – 93)
(Business Overview, Solutions Offered, Recent Developments, SWOT Analysis, and MnM View)*
12.1 ACTIVE Network
12.2 Aventri
12.3 Cvent
12.4 Eventbrite
12.5 XING Events
12.6 Arlo
12.7 Attendify
12.8 RainFocus
12.9 Bizzabo
12.10 Certain
12.11 EventBank
12.12 EventBooking
12.13 EventGeek
12.14 EventMobi
12.15 Gather Technologies
12.16 Hubb
12.17 Meeting Evolution
12.18 Regpack
12.19 SignUpGenius
12.20 Ungerboeck Software
12.21 Whova
12.22 EventPro
12.23 Eventuosity
12.24 Eventzilla
12.25 Hubilo
*Details on Business Overview, Solutions Offered, Recent Developments, SWOT Analysis, and MnM View Might Not be Captured in Case of Unlisted Companies.
13 Appendix (Page No. – 140)
13.1 Discussion Guide
13.2 Knowledge Store: Marketsandmarkets’ Subscription Portal
13.3 Available Customizations
13.4 Related Reports
13.5 Author Details

List of Tables (61 Tables)
Table 1 United States Dollar Exchange Rate (2015–201)
Table 2 Factor Analysis
Table 3 Event Management Software Market Size, By Component, 2017–2024 (USD Million)
Table 4 Software: Market Size By Region, 2017–2024 (USD Million)
Table 5 Services: Market Size By Region, 2017–2024 (USD Million)
Table 6 Services: Market Size By Type, 2017–2024 (USD Million)
Table 7 Professional Services Market Size, By Region, 2017–2024 (USD Million)
Table 8 Professional Services Market Size, By Type, 2017–2024 (USD Million)
Table 9 Consulting Market Size, By Region, 2017–2024 (USD Million)
Table 10 Deployment and Integration Market Size, By Region, 2017–2024 (USD Million)
Table 11 Support and Maintenance Market Size, By Region, 2017–2024 (USD Million)
Table 12 Managed Services Market Size, By Region, 2017–2024 (USD Million)
Table 13 Event Management Software Market Size, By Deployment Type, 2017–2024 (USD Million)
Table 14 Cloud: Market Size By Region, 2017–2024 (USD Million)
Table 15 On-Premises: Market Size By Region, 2017–2024 (USD Million)
Table 16 Event Management Software Market Size, By Organization Size, 2017–2024 (USD Million)
Table 17 Small and Medium-Sized Enterprises: Market Size By Region, 2017–2024 (USD Million)
Table 18 Large Enterprises: Market Size By Region, 2017–2024 (USD Million)
Table 19 Event Management Software Market Size, By End User, 2017–2024 (USD Million)
Table 20 Event Organizers and Planners: Market Size By Region, 2017–2024 (USD Million)
Table 21 Corporate: Market Size By Region, 2017–2024 (USD Million)
Table 22 Government: Market Size By Region, 2017–2024 (USD Million)
Table 23 Education: Market Size By Region, 2017–2024 (USD Million)
Table 24 Others: Market Size By Region, 2017–2024 (USD Million)
Table 25 Event Management Software Market Size, By Region, 2017–2024 (USD Million)
Table 26 North America: Market Size By Component, 2017–2024 (USD Million)
Table 27 North America: Market Size By Service, 2017–2024 (USD Million)
Table 28 North America: Market Size By Professional Service, 2017–2024 (USD Million)
Table 29 North America: Market Size By Deployment Type, 2017–2024 (USD Million)
Table 30 North America: Market Size By Organization Size, 2017–2024 (USD Million)
Table 31 North America: Market Size By End User, 2017–2024 (USD Million)
Table 32 North America: Market Size By Country, 2017–2024 (USD Million)
Table 33 Europe: Event Management Software Market Size, By Component, 2017–2024 (USD Million)
Table 34 Europe: Market Size By Service, 2017–2024 (USD Million)
Table 35 Europe: Market Size By Professional Service, 2017–2024 (USD Million)
Table 36 Europe: Market Size By Deployment Type, 2017–2024 (USD Million)
Table 37 Europe: Market Size By Organization Size, 2017–2024 (USD Million)
Table 38 Europe: Market Size By End User, 2017–2024 (USD Million)
Table 39 Europe: Market Size By Country, 2017–2024 (USD Million)
Table 40 Asia Pacific: Event Management Software Market Size, By Component, 2017–2024 (USD Million)
Table 41 Asia Pacific: Market Size By Service, 2017–2024 (USD Million)
Table 42 Asia Pacific: Market Size By Professional Service, 2017–2024 (USD Million)
Table 43 Asia Pacific: Market Size By Deployment Type, 2017–2024 (USD Million)
Table 44 Asia Pacific: Market Size By Organization Size, 2017–2024 (USD Million)
Table 45 Asia Pacific: Market Size By End User, 2017–2024 (USD Million)
Table 46 Asia Pacific: Market Size By Country, 2017–2024 (USD Million)
Table 47 Middle East and Africa: Event Management Software Market Size, By Component, 2017–2024 (USD Million)
Table 48 Middle East and Africa: Market Size By Service, 2017–2024 (USD Million)
Table 49 Middle East and Africa: Market Size By Professional Service, 2017–2024 (USD Million)
Table 50 Middle East and Africa: Market Size By Deployment Type, 2017–2024 (USD Million)
Table 51 Middle East and Africa: Market Size By Organization Size, 2017–2024 (USD Million)
Table 52 Middle East and Africa: Market Size By End User, 2017–2024 (USD Million)
Table 53 Middle East and Africa: Market Size By Country, 2017–2024 (USD Million)
Table 54 Latin America: Event Management Software Market Size, By Component, 2017–2024 (USD Million)
Table 55 Latin America: Market Size By Service, 2017–2024 (USD Million)
Table 56 Latin America: Market Size By Professional Service, 2017–2024 (USD Million)
Table 57 Latin America: Market Size By Deployment Type, 2017–2024 (USD Million)
Table 58 Latin America: Market Size By Organization Size, 2017–2024 (USD Million)
Table 59 Latin America: Market Size By End User, 2017–2024 (USD Million)
Table 60 Latin America: Market Size By Country 2017–2024 (USD Million)
Table 61 Evaluation Criteria

List of Figures (28 Figures)

Figure 1 Event Management Software Market: Research Design
Figure 2 Market Breakup and Data Triangulation
Figure 3 Market Size Estimation Methodology: Bottom-Up and Top-Down Approach
Figure 4 Highlights the Criteria and Weightage Used for Scoring the Event Management Software
Figure 5 Global Event Management Software Market Size, 2017–2024 (USD Million)
Figure 6 Top 3 Segments With the Highest Market Shares in 2019
Figure 7 Event Management Software Market: Regional Snapshot
Figure 8 Increasing Spending on Events to Drive the Global Market Growth
Figure 9 Professional Services Segment to Dominate the Market During the Forecast Period
Figure 10 Event Organizers and Planners Segment to Dominate the Event Management Software Market During the Forecast Period
Figure 11 Best Market for Investment During the Forecast Period
Figure 12 Drivers, Restraints, Opportunities, and Challenges: Event Management Software Market
Figure 13 Services Segment to Grow at a Higher CAGR During the Forecast Period
Figure 14 Managed Services Segment to Grow at a Higher CAGR During the Forecast Period
Figure 15 Support and Maintenance Segment to Grow at the Highest CAGR During the Forecast Period
Figure 16 Cloud Deployment Type to Grow at a Higher CAGR During the Forecast Period
Figure 17 Small and Medium-Sized Enterprises Segment to Grow at a Higher CAGR During the Forecast Period
Figure 18 Event Organizers and Planners Segment to Grow at the Highest CAGR During the Forecast Period
Figure 19 Asia Pacific to Grow at the Highest CAGR During the Forecast Period
Figure 20 North America: Market Snapshot
Figure 21 Asia Pacific: Market Snapshot
Figure 22 Event Management Software Market (Global), Competitive Leadership Mapping, 2019
Figure 23 ACTIVE Network: SWOT Analysis
Figure 24 Aventri: SWOT Analysis
Figure 25 Cvent: SWOT Analysis
Figure 26 Eventbrite: Company Snapshot
Figure 27 Eventbrite: SWOT Analysis
Figure 28 XING Events: SWOT Analysis

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