TABLE OF CONTENTS
1 INTRODUCTION 19
1.1 OBJECTIVES OF THE STUDY 19
1.2 MARKET DEFINITION 19
1.3 MARKET SCOPE 19
1.4 YEARS CONSIDERED FOR THE STUDY 21
1.5 CURRENCY 21
1.6 STAKEHOLDERS 22
2 RESEARCH METHODOLOGY 23
2.1 RESEARCH DATA 23
2.1.1 SECONDARY DATA 24
2.1.1.1 Key data from secondary sources 24
2.1.2 PRIMARY DATA 25
2.1.2.1 Key industry insights 26
2.1.2.2 Breakdown of primaries 27
2.2 MARKET BREAKDOWN AND DATA TRIANGUALTION 27
2.3 MARKET SIZE ESTIMATION 28
2.3.1 BOTTOM-UP APPROACH 28
2.3.2 TOP-DOWN APPROACH 29
2.4 RESEARCH ASSUMPTIONS 30
2.5 LIMITATIONS 30
3 EXECUTIVE SUMMARY 31
4 PREMIUM INSIGHTS 34
4.1 ATTRACTIVE OPPORTUNITIES IN THE EDUCATION AND LEARNING ANALYTICS MARKET 34
4.2 EDUCATION AND LEARNING ANALYTICS MARKET SHARE, BY COMPONENT 34
4.3 EDUCATION AND LEARNING ANALYTICS MARKET, BY APPLICATION 35
4.4 EDUCATION AND LEARNING ANALYTICS MARKET, BY DEPLOYMENT MODEL 35
4.5 EDUCATION AND LEARNING ANALYTICS MARKET, BY END-USER (2018 VS. 2023) 36
4.6 EDUCATION AND LEARNING ANALYTICS MARKET, BY ANALYTICS TYPE 36
4.7 EDUCATION AND LEARNING ANALYTICS MARKET, BY REGION 37
5 MARKET OVERVIEW AND INDUSTRY TRENDS 38
5.1 INTRODUCTION 38
5.2 MARKET DYNAMICS 38
5.2.1 DRIVERS 39
5.2.1.1 Rising need for data-driven decisions to improve education quality 39
5.2.1.2 Growing adoption of mobile learning 39
5.2.2 RESTRAINTS 40
5.2.2.1 Lack of awareness and skilled resources to manage education analytics solutions 40
5.2.3 OPPORTUNITIES 40
5.2.3.1 Cloud-based learning analytics solutions 40
5.2.3.2 Advent of machine learning and AI 40
5.2.4 CHALLENGES 41
5.2.4.1 Poor institutional infrastructure leading to data quality, stewardship, and standardization issues 41
5.2.4.2 Lack of executive understanding 41
5.3 INDUSTRY TRENDS 41
5.4 EDUCATION AND LEARNING ANALYTICS MARKET: USE CASES 42
5.4.1 USE CASE 1: IMPROVING STUDENT SUCCESS RATE THROUGH
EDUCATION ANALYTICS 42
5.4.2 USE CASE 2: IMPROVING STUDENT RETENTION RATE WITH
EDUCATION ANALYTICS 43
5.4.3 USE CASE 3: IMPROVING STUDENT PERFORMANCE WITH DATA ANALYSIS AND INTERACTIVE DASHBOARDS 43
5.5 REGULATIONS PERTAINING TO EDUCATION AND DATA PRIVACY 44
5.5.1 RIGHT OF CHILDREN TO FREE AND COMPULSORY EDUCATION ACT (RTE) 44
5.5.2 AUSTRALIAN EDUCATION ACT 44
5.5.3 EDUCATION SERVICES FOR OVERSEAS STUDENTS ACT (ESOS) 44
5.5.4 FUNDAMENTAL LAW OF EDUCATION 44
5.5.5 COMPULSORY EDUCATION LAW OF THE PEOPLE’S REPUBLIC OF CHINA 44
5.5.6 SOUTH AFRICAN SCHOOLS ACT, NO. 84 OF 1996 44
5.5.7 THE EDUCATION ACT 2011 44
5.5.8 EVERY STUDENT SUCCEEDS ACT (ESSA) 45
5.5.9 EU GENERAL DATA PROTECTION REGULATION (GDPR) 45
5.6 EDUCATION AND LEARNING ANALYTICS: ECOSYSTEM 45
6 EDUCATION AND LEARNING ANALYTICS MARKET, BY APPLICATION 47
6.1 INTRODUCTION 48
6.2 PEOPLE ACQUISITION AND RETENTION 49
6.2.1 NEED FOR PROACTIVE LEARNER SUPPORT AND DEVELOPMENT TO DRIVE
THE PEOPLE ACQUISITION AND RETENTION SEGMENT 49
6.3 CURRICULUM DEVELOPMENT AND INTERVENTION MANAGEMENT 49
6.3.1 NEED TO ENHANCE STUDENT LEARNING AND SUPPORT STUDENT SUCCESS WITH PERSONALIZED LEARNING SOLUTIONS TO DRIVE THE GROWTH OF THE CURRICULUM DEVELOPMENT AND INTERVENTION MANAGEMENT SEGMENT 49
6.4 BUDGET AND FINANCE MANAGEMENT 50
6.4.1 NEED FOR EFFECTIVE MANAGEMENT OF FINANCES AND RESOURCES TO DRIVE THE GROWTH OF THE BUDGET AND FINANCE MANAGEMENT SEGMENT 50
6.5 OPERATIONS MANAGEMENT 51
6.5.1 NEED TO ASSESS THE CURRENT PERFORMANCE OF OPERATIONS AND EFFICIENTLY SUPPORT CORE OPERATIONS TO DRIVE THE OPERATIONS MANAGEMENT SEGMENT 51
6.6 PERFORMANCE MANAGEMENT 51
6.6.1 NEED TO ASSESS AND UNDERSTAND LEARNERS’ PERFORMANCE AND ALIGN IT WITH THE ORGANIZATION’S SUCCESS TO DRIVE THE GROWTH OF THE PERFORMANCE MANAGEMENT SEGMENT 51
6.7 OTHERS 52
6.7.1 NEED TO IMPROVE LEARNERS’ EXPERIENCE TO DRIVE THE GROWTH OF
THE OTHER APPLICATION SEGMENT 52
7 EDUCATION AND LEARNING ANALYTICS MARKET, BY COMPONENT 53
7.1 INTRODUCTION 54
7.2 SOFTWARE 55
7.2.1 NEED TO ASSESS AND IMPROVE THE LEARNER’S PERFORMANCE TO DRIVE THE MARKET GROWTH 55
7.3 SERVICES 56
7.3.1 MANAGED SERVICES 57
7.3.1.1 Requirement of highly customized solutions and the need to focus on core operations to drive the growth of managed services 57
7.3.2 PROFESSIONAL SERVICES 58
7.3.2.1 Support and maintenance 59
7.3.2.1.1 Complexity of operations and the need for regular assistance during the software life cycle to foster the growth of support and maintenance 59
7.3.2.2 Consulting 60
7.3.2.2.1 The need for a strategic outlook to explore new avenues for improving business performance to drive the growth of consulting services 60
8 EDUCATION AND LEARNING ANALYTICS MARKET, BY ANALYTICS TYPE 61
8.1 INTRODUCTION 62
8.2 PREDICTIVE ANALYTICS 63
8.2.1 NEED TO IDENTIFY AND PROACTIVELY SUPPORT AT-RISK STUDENTS TO DRIVE THE GROWTH OF PREDICTIVE ANALYTICS SOLUTIONS 63
8.3 PRESCRIPTIVE ANALYTICS 63
8.3.1 ABILITY TO AUGMENT THE HUMAN DECISION-MAKING PROCESS FOR IMPROVING THE OPERATIONAL EFFICIENCIES OF ORGANIZATIONS TO DRIVE THE GROWTH OF PRESCRIPTIVE ANALYTICS SOLUTIONS 63
8.4 DESCRIPTIVE ANALYTICS 64
8.4.1 DEMAND TO QUICKLY VIEW AND MONITOR STUDENT PERFORMANCE, FACULTY TEACHING PRACTICES, AND MEASURE THE EFFECTIVENESS OF
THE CURRICULUM TO DRIVE THE GROWTH OF DESCRIPTIVE ANALYTICS SOLUTIONS 64
9 EDUCATION AND LEARNING ANALYTICS MARKET, BY DEPLOYMENT MODEL 66
9.1 INTRODUCTION 67
9.2 ON-PREMISES 68
9.2.1 FLEXIBILITY TO CUSTOMIZE SOFTWARE, AND DATA SECURITY AND PRIVACY REQUIREMENTS DRIVE THE GROWTH OF ON-PREMISES EDUCATION AND LEARNING ANALYTICS SOLUTIONS 68
9.3 CLOUD 69
9.3.1 24×7 ACCESS TO LEARNING, COURSE CONTENT, DATA, AND
APPLICATIONS DRIVE THE GROWTH OF CLOUD EDUCATION AND LEARNING ANALYTICS SEGMENT 69
10 EDUCATION AND LEARNING ANALYTICS MARKET, BY END-USER 70
10.1 INTRODUCTION 71
10.2 ACADEMIC 72
10.2.1 K-12 73
10.2.1.1 Student curriculum development and intervention, and
performance assessment emerge as key areas of interest for K-12 end-user segment 73
10.2.2 HIGHER EDUCATION 74
10.2.2.1 Higher education segment is widely adopting analytics for student acquisition and retention, student curriculum development and intervention, and performance assessment 74
10.3 ENTERPRISE/CORPORATE 74
10.3.1 LARGE ENTERPRISES 76
10.3.1.1 Inability of conventional methods and techniques to effectively engage employees to drive the adoption of education and analytics in the large enterprises segment 76
10.3.2 SMALL AND MEDIUM-SIZED ENTERPRISES 77
10.3.2.1 Availability of low-cost cloud-based education and learning analytics solutions to drive the growth of SMEs in the market 77
11 EDUCATION AND LEARNING ANALYTICS MARKET, BY REGION 79
11.1 INTRODUCTION 80
11.2 NORTH AMERICA 81
11.2.1 UNITED STATES 85
11.2.1.1 US constituted the highest revenue in the region 85
11.2.2 CANADA 86
11.2.2.1 Canada is estimated to grow at the highest CAGR during
the forecast period 86
11.3 EUROPE 87
11.3.1 GERMANY 90
11.3.1.1 Developed IT infrastructure and high inclination toward adopting BI and analytics solutions attributed to constitute the largest revenue in the region 90
11.3.2 UNITED KINGDOM 91
11.3.2.1 UK is expected to witness the highest growth during
the forecast period 91
11.3.3 FRANCE 91
11.3.3.1 Government initiatives to enhance education quality is expected
to drive the market growth in the country 91
11.3.4 ITALY 91
11.3.4.1 Adequate technological adoption in education sector would drive
the market growth 91
11.3.5 REST OF EUROPE 92
11.3.5.1 The countries such as Denmark, Norway, Ireland, and Spain are expected to drive the growth in rest of European region 92
11.4 ASIA PACIFIC 93
11.4.1 CHINA 97
11.4.1.1 The strong growth in the local economy with rapid digitalization as well as increasing investment in the education technology domain is expected to drive the growth 97
11.4.2 SINGAPORE 98
11.4.2.1 Rising technological adoption in education sector in the country would drive market growth 98
11.4.3 JAPAN 98
11.4.3.1 Japan is expected to dominate the education and learning analytics market in the region 98
11.4.4 AUSTRALIA AND NEW ZEALAND 98
11.4.4.1 The ongoing digital transformation in education sector would foster the market growth in the country 98
11.4.5 REST OF ASIA PACIFIC 98
11.4.5.1 Countries such as South Korea, Malaysia, Hong Kong and India are expected to witness prominent growth in rest of APAC region 98
11.5 LATIN AMERICA 99
11.5.1 BRAZIL 103
11.5.1.1 Brazil is estimated to dominate the region in terms of
revenue generation 103
11.5.2 ARGENTINA 103
11.5.2.1 Rapid digitalization, innovation and entrepreneurship, transforming the education systems in the country 103
11.5.3 MEXICO 103
11.5.3.1 The country is expected to witness the highest growth during
the forecast period 103
11.5.4 REST OF LATIN AMERICA 104
11.5.4.1 Countries such as Peru, Panama, and Chile are expected to observe growth in the market growth 104
11.6 MIDDLE EAST AND AFRICA 105
11.6.1 MIDDLE EAST 108
11.6.1.1 Middle East region is estimated to garner the largest revenue by
the end of forecast period 108
11.6.2 AFRICA 108
11.6.2.1 Africa region is expected to grow at the highest CAGR during
the forecast period 108
12 COMPETITIVE LANDSCAPE 109
12.1 OVERVIEW 109
12.2 EDUCATION AND LEARNING ANALYTICS MARKET: PROMINENT PLAYERS 110
12.3 COMPETITIVE SCENARIO 111
12.3.1 NEW PRODUCT LAUNCHES AND PRODUCT UPGRADATIONS 111
12.3.2 PARTNERSHIPS AND COLLABORATIONS 112
12.3.3 ACQUISITIONS 113
12.3.4 BUSINESS EXPANSIONS 114
13 COMPANY PROFILES 115
(Business Overview, Software and Services Offered, Recent Developments, SWOT Analysis, MnM View.)*
13.1 IBM 115
13.2 MICROSOFT 119
13.3 ORACLE 123
13.4 SAP 127
13.5 SAS INSTITUTE 131
13.6 TABLEAU SOFTWARE 135
13.7 BLACKBOARD 139
13.8 MICROSTRATEGY 141
13.9 ALTERYX 144
13.10 TIBCO 148
13.11 QLIK 151
13.12 YELLOWFIN 153
13.13 SABA SOFTWARE 155
13.14 SCHOOLOGY 157
13.15 ISPRING 159
13.16 G-CUBE 160
13.17 LATITUDE CG 161
13.18 MINDFLASH 162
13.19 SKYPREP 163
13.20 INFORMATION BUILDERS 164
13.21 ENLIT, LLC 166
13.22 D2L 167
13.23 WATERSHED SYSTEMS 168
13.24 TARGIT 169
13.25 INETSOFT 171
* Business Overview, Software and Services Offered, Recent Developments, SWOT Analysis, MnM View Might Not Be Captured in Case of Unlisted Companies.
14 APPENDIX 172
14.1 KEY INSIGHTS OF INDUSTRY EXPERTS 172
14.2 DISCUSSION GUIDE 173
14.3 KNOWLEDGE STORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL 176
14.4 AVAILABLE CUSTOMIZATION 178
14.5 RELATED REPORTS 178
14.6 AUTHOR DETAILS 179
TABLE 1 EDUCATION AND LEARNING ANALYTICS MARKET SIZE AND GROWTH RATE,
2016–2023 (USD MILLION, Y-O-Y %) 32
TABLE 2 EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY APPLICATION,
2016–2023 (USD MILLION) 48
TABLE 3 PEOPLE ACQUISITION AND RETENTION: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 49
TABLE 4 CURRICULUM DEVELOPMENT AND INTERVENTION MANAGEMENT: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 50
TABLE 5 BUDGET AND FINANCE MANAGEMENT: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 50
TABLE 6 OPERATIONS MANAGEMENT: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 51
TABLE 7 PERFORMANCE MANAGEMENT: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 52
TABLE 8 OTHERS: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 52
TABLE 9 EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY COMPONENT,
2016–2023 (USD MILLION) 54
TABLE 10 SOFTWARE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 55
TABLE 11 SERVICES: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY TYPE,
2016–2023 (USD MILLION) 56
TABLE 12 SERVICES: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 57
TABLE 13 MANAGED SERVICES MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 57
TABLE 14 PROFESSIONAL SERVICES MARKET SIZE, BY TYPE, 2016–2023 (USD MILLION) 58
TABLE 15 PROFESSIONAL SERVICES MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 59
TABLE 16 SUPPORT AND MAINTENANCE MARKET SIZE, BY REGION,
2016–2023 (USD MILLION) 59
TABLE 17 CONSULTING MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 60
TABLE 18 EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY ANALYTICS TYPE,
2016–2023 (USD MILLION) 62
TABLE 19 PREDICTIVE ANALYTICS: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY REGION, 2016–2023 (USD MILLION) 63
TABLE 20 PRESCRIPTIVE ANALYTICS: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 64
TABLE 21 DESCRIPTIVE ANALYTICS: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 65
TABLE 22 EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY DEPLOYMENT MODEL, 2016–2023 (USD MILLION) 67
TABLE 23 ON-PREMISES: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 68
TABLE 24 CLOUD: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION,
2016–2023 (USD MILLION) 69
TABLE 25 EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY END-USER,
2016–2023 (USD MILLION) 71
TABLE 26 ACADEMIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY TYPE,
2016–2023 (USD MILLION) 72
TABLE 27 ACADEMIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 73
TABLE 28 K-12: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION,
2016–2023 (USD MILLION) 73
TABLE 29 HIGHER EDUCATION: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY REGION, 2016–2023 (USD MILLION) 74
TABLE 30 ENTERPRISE/CORPORATE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY TYPE, 2016–2023 (USD MILLION) 75
TABLE 31 ENTERPRISE/CORPORATE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 76
TABLE 32 LARGE ENTERPRISES: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY REGION, 2016–2023 (USD MILLION) 77
TABLE 33 SMALL AND MEDIUM-SIZED ENTERPRISES: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION, 2016–2023 (USD MILLION) 78
TABLE 34 EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY REGION,
2016–2023 (USD MILLION) 80
TABLE 35 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY COMPONENT, 2016–2023 (USD MILLION) 82
TABLE 36 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY SERVICE, 2016–2023 (USD MILLION) 82
TABLE 37 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY PROFESSIONAL SERVICE, 2016–2023 (USD MILLION) 82
TABLE 38 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY APPLICATION, 2016–2023 (USD MILLION) 83
TABLE 39 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY ANALYTICS TYPE, 2016–2023 (USD MILLION) 83
TABLE 40 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY DEPLOYMENT MODEL, 2016–2023 (USD MILLION) 84
TABLE 41 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY END-USER, 2016–2023 (USD MILLION) 84
TABLE 42 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY ACADEMIC, 2016–2023 (USD MILLION) 84
TABLE 43 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY ENTERPRISE/CORPORATE, 2016–2023 (USD MILLION) 85
TABLE 44 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY COUNTRY, 2016–2023 (USD MILLION) 85
TABLE 45 EUROPE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY COMPONENT, 2016–2023 (USD MILLION) 87
TABLE 46 EUROPE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY SERVICE, 2016–2023 (USD MILLION) 87
TABLE 47 EUROPE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2016–2023 (USD MILLION) 88
TABLE 48 EUROPE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY APPLICATION, 2016–2023 (USD MILLION) 88
TABLE 49 EUROPE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY ANALYTICS TYPE, 2016–2023 (USD MILLION) 88
TABLE 50 EUROPE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY DEPLOYMENT MODEL, 2016–2023 (USD MILLION) 89
TABLE 51 EUROPE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY END-USER, 2016–2023 (USD MILLION) 89
TABLE 52 EUROPE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY ACADEMIC, 2016–2023 (USD MILLION) 89
TABLE 53 EUROPE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY ENTERPRISE/CORPORATE, 2016–2023 (USD MILLION) 90
TABLE 54 EUROPE: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY COUNTRY, 2016–2023 (USD MILLION) 90
TABLE 55 ASIA PACIFIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY COMPONENT, 2016–2023 (USD MILLION) 94
TABLE 56 ASIA PACIFIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY SERVICE, 2016–2023 (USD MILLION) 94
TABLE 57 ASIA PACIFIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY PROFESSIONAL SERVICE, 2016–2023 (USD MILLION) 94
TABLE 58 ASIA PACIFIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY APPLICATION, 2016–2023 (USD MILLION) 95
TABLE 59 ASIA PACIFIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY ANALYTICS TYPE, 2016–2023 (USD MILLION) 95
TABLE 60 ASIA PACIFIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY DEPLOYMENT MODEL, 2016–2023 (USD MILLION) 96
TABLE 61 NORTH AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY END-USER, 2016–2023 (USD MILLION) 96
TABLE 62 ASIA PACIFIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY ACADEMIC, 2016–2023 (USD MILLION) 96
TABLE 63 ASIA PACIFIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY ENTERPRISE/CORPORATE, 2016–2023 (USD MILLION) 97
TABLE 64 ASIA PACIFIC: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY COUNTRY, 2016–2023 (USD MILLION) 97
TABLE 65 LATIN AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY COMPONENT, 2016–2023 (USD MILLION) 99
TABLE 66 LATIN AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY SERVICE, 2016–2023 (USD MILLION) 99
TABLE 67 LATIN AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY PROFESSIONAL SERVICE, 2016–2023 (USD MILLION) 100
TABLE 68 LATIN AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY APPLICATION, 2016–2023 (USD MILLION) 100
TABLE 69 LATIN AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY ANALYTICS TYPE, 2016–2023 (USD MILLION) 101
TABLE 70 LATIN AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY DEPLOYMENT MODEL, 2016–2023 (USD MILLION) 101
TABLE 71 LATIN AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY END-USER, 2016–2023 (USD MILLION) 102
TABLE 72 LATIN AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY ACADEMIC, 2016–2023 (USD MILLION) 102
TABLE 73 LATIN AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY ENTERPRISE/CORPORATE, 2016–2023 (USD MILLION) 102
TABLE 74 LATIN AMERICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE,
BY COUNTRY, 2016–2023 (USD MILLION) 103
TABLE 75 MIDDLE EAST AND AFRICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY COMPONENT, 2016–2023 (USD MILLION) 105
TABLE 76 MIDDLE EAST AND AFRICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY SERVICE, 2016–2023 (USD MILLION) 105
TABLE 77 MIDDLE EAST AND AFRICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY PROFESSIONAL SERVICE, 2016–2023 (USD MILLION) 105
TABLE 78 MIDDLE EAST AND AFRICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY APPLICATION, 2016–2023 (USD MILLION) 106
TABLE 79 MIDDLE EAST AND AFRICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY ANALYTICS TYPE, 2016–2023 (USD MILLION) 106
TABLE 80 MIDDLE EAST AND AFRICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY DEPLOYMENT MODEL, 2016–2023 (USD MILLION) 107
TABLE 81 MIDDLE EAST AND AFRICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY END-USER, 2016–2023 (USD MILLION) 107
TABLE 82 MIDDLE EAST AND AFRICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY ACADEMIC, 2016–2023 (USD MILLION) 107
TABLE 83 MIDDLE EAST AND AFRICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY ENTERPRISE/CORPORATE, 2016–2023 (USD MILLION) 108
TABLE 84 MIDDLE EAST AND AFRICA: EDUCATION AND LEARNING ANALYTICS MARKET SIZE, BY SUBREGION, 2016–2023 (USD MILLION) 108
TABLE 85 KEY PLAYERS IN THE EDUCATION AND LEARNING ANALYTICS MARKET 110
TABLE 86 NEW PRODUCT LAUNCHES AND PRODUCT UPGRADATIONS, 2018 111
TABLE 87 PARTNERSHIPS AND COLLABORATIONS, 2017-2018 112
TABLE 88 ACQUISITIONS, 2015–2018 113
TABLE 89 BUSINESS EXPANSIONS, 2016–2018 114
LIST OF FIGURES
FIGURE 1 EDUCATION AND LEARNING ANALYTICS MARKET: MARKET SEGMENTATION 20
FIGURE 2 REGIONAL SCOPE 20
FIGURE 3 EDUCATION AND LEARNING ANALYTICS MARKET: RESEARCH DESIGN 23
FIGURE 4 EDUCATION AND LEARNING ANALYTICS MARKET: BOTTOM-UP APPROACH 28
FIGURE 5 EDUCATION AND LEARNING ANALYTICS MARKET: TOP-DOWN APPROACH 29
FIGURE 6 EDUCATION AND LEARNING ANALYTICS MARKET ANALYSIS 32
FIGURE 7 FASTEST GROWING SEGMENTS IN EDUCATION AND
LEARNING ANALYTICS MARKET 33
FIGURE 8 EDUCATION AND LEARNING ANALYTICS MARKET IS DRIVEN BY RISING NEED
FOR DATA-DRIVEN DECISION MAKING ACROSS EDUCATIONAL INSTITUTES 34
FIGURE 9 SERVICES SEGMENT IS EXPECTED TO GROW AT A HIGHER CAGR DURING
THE FORECAST PERIOD 34
FIGURE 10 CURRICULUM DEVELOPMENT AND INTERVENTION MANAGEMENT SEGMENT IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 35
FIGURE 11 CLOUD DEPLOYMENT MODEL IS ESTIMATED TO HAVE A LARGER MARKET SIZE
IN 2018 35
FIGURE 12 ENTERPRISE/CORPORATE SEGMENT IS EXPECTED TO WITNESS A HIGHER GROWTH RATE 36
FIGURE 13 DESCRIPTIVE ANALYTICS SEGMENT IS ESTIMATED TO CONSTITUTE THE HIGHEST MARKET SHARE IN 2018 36
FIGURE 14 NORTH AMERICA IS ESTIMATED TO WITNESS THE HIGHEST MARKET SHARE
IN 2018 37
FIGURE 15 EDUCATION AND LEARNING ANALYTICS MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES 38
FIGURE 16 EDUCATION AND LEARNING ANALYTICS MARKET: ECOSYSTEM 46
FIGURE 17 CURRICULUM DEVELOPMENT AND INTERVENTION MANAGEMENT SEGMENT IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 48
FIGURE 18 SOFTWARE SEGMENT IS EXPECTED TO ACCOUNT FOR A LARGER MARKET SIZE DURING THE FORECAST PERIOD 54
FIGURE 19 MANAGED SERVICES SEGMENT IS EXPECTED TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD 56
FIGURE 20 SUPPORT AND MAINTENANCE SEGMENT IS EXPECTED TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD 58
FIGURE 21 PREDICTIVE ANALYTICS SEGMENT IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 62
FIGURE 22 ON-PREMISES SEGMENT IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 67
FIGURE 23 ENTERPRISE/CORPORATE END-USER SEGMENT IS EXPECTED TO GROW AT
THE HIGHEST CAGR DURING THE FORECAST PERIOD 71
FIGURE 24 K-12 SEGMENT IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING
THE FORECAST PERIOD 72
FIGURE 25 SMALL AND MEDIUM-SIZED ENTERPRISES SEGMENT IS EXPECTED TO GROW AT THE HIGHEST CAGR DURING THE FORECAST PERIOD 75
FIGURE 26 APAC IS ESTIMATED TO GROW AT THE HIGHEST CAGR DURING
THE FORECAST PERIOD 80
FIGURE 27 NORTH AMERICA: MARKET SNAPSHOT 81
FIGURE 28 ASIA PACIFIC: MARKET SNAPSHOT 93
FIGURE 29 KEY DEVELOPMENTS BY THE LEADING PLAYERS IN THE EDUCATION AND LEARNING ANALYTICS MARKET, 2015–2018 109
FIGURE 30 IBM: COMPANY SNAPSHOT 115
FIGURE 31 IBM: SWOT ANALYSIS 118
FIGURE 32 MICROSOFT: COMPANY SNAPSHOT 119
FIGURE 33 MICROSOFT: SWOT ANALYSIS 121
FIGURE 34 ORACLE: COMPANY SNAPSHOT 123
FIGURE 35 ORACLE: SWOT ANALYSIS 126
FIGURE 36 SAP: COMPANY SNAPSHOT 127
FIGURE 37 SAP: SWOT ANALYSIS 130
FIGURE 38 SAS INSTITUTE: COMPANY SNAPSHOT 131
FIGURE 39 SAS INSTITUTE: SWOT ANALYSIS 134
FIGURE 40 TABLEAU SOFTWARE: COMPANY SNAPSHOT 135
FIGURE 41 MICROSTRATEGY: COMPANY SNAPSHOT 141
FIGURE 42 ALTERYX: COMPANY SNAPSHOT 144