Automotive Head-up Display (HUD) Market by HUD type (Windshield & Combiner), Application (Premium & Luxury Cars) and Geography (Asia-Oceania, Europe, North America & RoW) - Industry Trends and Forecast to 2019

車載ヘッドアップディスプレイ(HUD)の世界市場:フロントガラス表示式HUD、コンバイナ表示式HUD

◆タイトル:Automotive Head-up Display (HUD) Market by HUD type (Windshield & Combiner), Application (Premium & Luxury Cars) and Geography (Asia-Oceania, Europe, North America & RoW) - Industry Trends and Forecast to 2019
◆商品コード:MAM--AT-2973
◆調査・発行会社:MarketsandMarkets
◆発行日:2014年12月8日
◆ページ数:126
◆レポート形式:PDF / 英語
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◆産業分野:自動車
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【レポートの概要】

当調査レポートでは、車載ヘッドアップディスプレイ(HUD)の世界市場について調査・分析し、エグゼクティブサマリー、市場インサイト、市場概観、産業動向、市場シェア分析、種類別分析、用途別分析、地域別分析、市場規模、競争状況、関連企業分析などの情報をお届けいたします。

Head-up displays with augmented reality is a technology that utilizes much of the windshield as a display area for data and images, is poised to significantly change how drivers see the road. It allows a driver to keep his eyes constantly on the road. If the driver has to look up from the instrument panel to the road, he is required a second to change eye focus, which can make him travel blindly for quite a few meters. For example if the car is travelling at 120kph and the driver takes his eyes off the road for a second, he travels blindly for 33 meters, which can prove fatal in some cases.

Although HUD can prove to be a very handy feature, its high cost has acted as a major deterrent, limiting its acceptance on a wider scale. A major issue for market acceptance is the bulk of the optics box inside the instrument panel. The prototype optics fit inside a 13-liter container, which needs to be brought down to half. The cost and size of the equipment needs to be reduced to make it a potential mass-market product. The Combiner type HUD, which in contrast to standard HUD utilizes a small plastic screen between the steering wheel and the windscreen, is smaller and significantly more cost-effective than earlier solutions. It could soon appear in small cars from other manufacturers such as Hyundai & Nissan.

The report segments the HUD market based on HUD type (Windshield & Combiner), Application (Premium Cars & Luxury Cars) and Region (Asia-Oceania, Europe, North America & ROW): and revenue ($million) for above mentioned segments. It covers Porter’s Five Forces Analysis and value chain of the global HUD market. It contains qualitative data about drivers, restraints, and opportunities presented by the global HUD market.

SCOPE OF THE REPORT
The global HUD market is analyzed in terms of volume (units) and value ($million) for the above mentioned technologies, application, by regions, and respective major countries.

• By Geography
- Asia-Oceania
- Europe
- North America
- RoW

• By Technology
- Windshield Projected
- Combiner Projected

• By Application
- Premium Cars
- Luxury Cars

【レポートの目次】

Table Of Contents

1 Introduction 13
1.1 Objectives 13
1.2 Market Scope 13
1.2.1 Market Covered 14
1.2.2 Years Considered In The Report 14
1.3 Stakeholders 15

2 Research Methodology 16
2.1 Market Size Estimation 17
2.2 Market Breakdown & Data Triangulation 18
2.3 Key Data And Assumptions 19
2.3.1 Key Data From Secondary Sources 19
2.3.2 Key Data From Primary Sources 19
2.3.3 Assumptions 20

3 Executive Summary 21

4 Premium Insights 24
4.1 Introduction 24
4.2 Attractive Opportunities In Automotive HUD Market 24
4.3 Automotive HUD Market (Units): Key Countries 25
4.4 Automotive HUD Market Snapshot, 2014-2019 ($Million) 25
4.5 Automotive HUD Market, By Application ($Million): 2019 26
4.6 Premium Car HUD Market, By Region, 2014 Vs 2019 26
4.7 Luxury Car HUD Market, By Region, 2014 Vs 2019 27
4.8 Top Five Countries In Automotive HUD Market: Snapshot-2019 28
4.9 Life Cycle Analysis 29

5 Market Overview 30
5.1 Introduction 30
5.2 Market Segmentation 30
5.2.1 By HUD Type 30
5.2.2 By Application 30
5.2.3 By Region 31
5.3 Market Dynamics 31
5.3.1 Drivers 32
5.3.1.1 Increasing Demand For Premium & Luxury Passenger Cars In Emerging Countries 32
5.3.1.2 Increasing Awareness For Safety Features Among Consumers 33
5.3.1.3 Rising Consumer Demand For Advanced Features 33
5.3.2 Restraints 33
5.3.2.1 High Cost Of Vehicle Integration 33
5.3.2.2 Underdeveloped Infrastructure In Developing Countries 33
5.3.3 Opportunities 34
5.3.3.1 Growing Luxury Car Market In China 34
5.3.4 Challenges 34
5.3.4.1 Integration Of HUD In Mid-Segment Cars 34

6 Industry Trends 35
6.1 Introduction 35
6.2 Value Chain 35
6.3 Porter’S Five Forces Model 37
6.3.1 Threat Of New Entrants 37
6.3.2 Threat From Substitutes 38
6.3.3 Bargaining Power Of Suppliers 38
6.3.4 Bargaining Power Of Buyers 38
6.3.5 Intensity Of Competitive Rivalry 39
6.4 Pest 39
6.4.1 Political Factors 39
6.4.2 Economic Factors 39
6.4.3 Social Factors 40
6.4.4 Technological Factors 40

7 Global Automotive HUD Market, By Region 41
7.1 Introduction 41
7.2 Asia-Oceania 43
7.2.1 China 45
7.2.2 Japan 47
7.2.3 South Korea 47
7.2.4 India 48
7.3 North America 49
7.3.1 U.S. 51
7.3.2 Canada 52
7.4 Europe 53
7.4.1 Germany 55
7.4.2 France 56
7.4.3 U.K. 57
7.5 Row 58
7.5.1 Russia 59
7.5.2 South Africa 61

8 Automotive HUD Market, By Application 62
8.1 Introduction 62
8.2 Premium Car HUD Market 64
8.2.1 Asia-Oceania 66
8.2.2 North America 67
8.2.3 Europe 67
8.2.4 Row 68
8.3 Luxury Car HUD Market 69
8.3.1 Asia-Oceania 71
8.3.2 North America 72
8.3.3 Europe 73
8.3.4 Row 73

9 Automotive HUD Market, By Type 75
9.1 Introduction 75
9.2 Windshield Projected 76
9.2.1 Asia-Oceania 78
9.2.2 North America 79
9.2.3 Europe 81
9.2.4 Row 82
9.3 Combiner Projected 83
9.3.1 Asia-Oceania 85
9.3.2 North America 87
9.3.3 Europe 88
9.3.4 Row 90

10 Competitive Landscape 92
10.1 Overview 92
10.2 Market Competition Of Automotive HUD System (By Company) 92
10.3 Competitive Situation And Trends 94
10.4 Battle For Market Share: New Product Launches And Development Was The Key Strategy 95
10.4.1 New Product Launches & Development 95
10.4.2 Agreements & Collaborations 96
10.4.3 Mergers And Acquisitions 97
10.4.4 Expansions 97
10.4.5 Supply Contracts 98

11 Company Profiles 99
(Company At A Glance, Recent Financials, Products & Services, Strategies & Insights, & Recent Developments)*
11.1 Introduction 99
11.2 Nippon Seiki Co., Ltd. 101
11.3 Continental Ag 104
11.4 Denso Corporation 107
11.5 Robert Bosch Gmbh 110
11.6 Visteon Corporation 113
11.7 Microvision, Inc. 116
11.8 Delphi Automotive Plc 118
11.9 Johnson Controls, Inc. 120
11.10 Bmw Ag 122
11.11 General Motors Company 124

List Of Tables

Table 1 Automotive HUD Market Size, By Region, 2012-2019 (Units) 41
Table 2 Automotive HUD Market Size, By Region, 2012-2019 ($Million) 42
Table 3 Asia-Oceania: Automotive HUD Market Size, By Country, 2012-2019 (Units) 44
Table 4 Asia-Oceania: Automotive HUD Market Size, By Country,
2012-2019 ($Million) 45
Table 5 China: Automotive HUD Market Size, By Application, 2012-2019 (Units) 45
Table 6 China: Automotive HUD Market Size, By Application, 2012-2019 ($Million) 46
Table 7 Japan: Automotive HUD Market Size, By Application, 2012-2019 (Units) 47
Table 8 Japan: Automotive HUD Market Size, By Application, 2012-2019 ($Million) 47
Table 9 South Korea: Automotive HUD Market Size, By Application,
2012-2019 (Units) 47
Table 10 South Korea: Automotive HUD Market Size, By Application,
2012-2019 ($Million) 48
Table 11 India: Automotive HUD Market Size, By Application, 2012-2019 (Units) 48
Table 12 India: Automotive HUD Market Size, By Application, 2012-2019 ($Million) 48
Table 13 North America: Automotive HUD Market Size, By Country,
2012-2019 (Units) 50
Table 14 North America: Automotive HUD Market Size, By Country,
2012-2019 ($Million) 51
Table 15 U.S.: Automotive HUD Market Size, By Application, 2012-2019 (Units) 51
Table 16 U.S.: Automotive HUD Market Size, By Application, 2012-2019 ($Million) 51
Table 17 Canada: Automotive HUD Market Size, By Application, 2012-2019 (Units) 52
Table 18 Canada: Automotive HUD Market Size, By Application, 2012-2019 ($Million) 53
Table 19 Europe: Automotive HUD Market Size, By Country, 2012-2019 (Units) 54
Table 20 Europe: Automotive HUD Market Size, By Country, 2012-2019 ($Million) 55
Table 21 Germany: Automotive HUD Market Size, By Application, 2012-2019 (Units) 55
Table 22 Germany: Automotive HUD Market Size, By Application,
2012-2019 ($Million) 56
Table 23 France: Automotive HUD Market Size, By Application, 2012-2019 (Units) 56
Table 24 France: Automotive HUD Market Size, By Application, 2012-2019 ($Million) 57
Table 25 U.K.: Automotive HUD Market Size, By Application, 2012-2019 (Units) 57
Table 26 U.K.: Automotive HUD Market Size, By Application, 2012-2019 ($Million) 57
Table 27 Row: Automotive HUD Market Size, By Country, 2012-2019 (Units) 59
Table 28 Row: Automotive HUD Market Size, By Country, 2012-2019 ($Million) 59
Table 29 Russia: Automotive HUD Market Size, By Application, 2012-2019 (Units) 59
Table 30 Russia: Automotive HUD Market Size, By Application, 2012-2019 ($Million) 60
Table 31 South Africa: Automotive HUD Market Size, By Application,
2012-2019 (Units) 61
Table 32 South Africa: Automotive HUD Market Size, By Application,
2012-2019 ($Million) 61
Table 33 Automotive HUD Market Size, By Application, 2012-2019 (Units) 62
Table 34 Automotive HUD Market Size, By Application, 2012-2019 ($Million) 63
Table 35 Premium Car HUD Market Size, By Region, 2012-2019 (Units) 64
Table 36 Premium Car HUD Market Size, By Region, 2012-2019 ($Million) 64
Table 37 Asia-Oceania: Premium Car HUD Market Size, By Country, 2012-2019 (Units) 66
Table 38 Asia-Oceania: Premium Car HUD Market Size, By Country,
2012-2019 ($Million) 66
Table 39 North America: Premium Car HUD Market Size, By Country,
2012-2019 (Units) 67
Table 40 North America: Premium Car HUD Market Size, By Country,
2012-2019 ($Million) 67
Table 41 Europe: Premium Car HUD Market Size, By Country, 2012-2019 (Units) 67
Table 42 Europe: Premium Car HUD Market Size, By Country, 2012-2019 ($Million) 68
Table 43 Row: Premium Car HUD Market Size, By Country, 2012-2019 (Units) 68
Table 44 Row: Premium Car HUD Market Size, By Country, 2012-2019 ($Million) 68
Table 45 Luxury Car HUD Market Size, By Region, 2012-2019 (Units) 69
Table 46 Luxury Car HUD Market Size, By Region, 2012-2019 ($Million) 70
Table 47 Asia-Oceania: Luxury Car HUD Market Size, By Country, 2012-2019 (Units) 71
Table 48 Asia-Oceania: Luxury Car HUD Market Size, By Country,
2012-2019 ($Million) 71
Table 49 North America: Luxury Car HUD Market Size, By Country,
2012-2019 (Units) 72
Table 50 North America: Luxury Car HUD Market Size, By Country,
2012-2019 ($Million) 72
Table 51 Europe: Luxury Car HUD Market Size, By Country, 2012-2019 (Units) 73
Table 52 Europe: Luxury Car HUD Market Size, By Country, 2012-2019 ($Million) 73
Table 53 Row: Luxury Car HUD Market Size, By Country, 2012-2019 (Units) 73
Table 54 Row: Luxury Car HUD Market Size, By Country, 2012-2019 ($Million) 74
Table 55 Automotive HUD Market Size, By Type, 2012-2019 (Units) 75
Table 56 Automotive HUD Market Size, By Type, 2012-2019 ($Million) 76
Table 57 Windshield Projected Automotive HUD Market Size, By Region,
2012-2019 (Units) 77
Table 58 Windshield Projected Automotive HUD Market Size, By Region,
2012-2019 ($Million) 77
Table 59 Asia-Oceania: Windshield Projected Automotive HUD Market Size,
By Country, 2012-2019 (Units) 78
Table 60 Asia-Oceania: Windshield Projected Automotive HUD Market Size,
By Country, 2012-2019 ($Million) 79
Table 61 North America: Windshield Projected Automotive HUD Market Size,
By Country, 2012-2019 (Units) 79
Table 62 North America: Windshield Projected Automotive HUD Market Size,
By Country, 2012-2019 ($Million) 80
Table 63 Europe: Windshield Projected Automotive HUD Market Size, By Country, 2012-2019 (Units) 81
Table 64 Europe: Windshield Projected Automotive HUD Market Size, By Country, 2012-2019 ($Million) 81
Table 65 Row: Windshield Projected Automotive HUD Market Size, By Country, 2012-2019 (Units) 82
Table 66 Row: Windshield Projected Automotive HUD Market Size, By Country, 2012-2019 ($Million) 82
Table 67 Combiner Automotive HUD Market Size, By Region, 2012-2019 (Units) 84
Table 68 Combiner Automotive HUD Market Size, By Region, 2012-2019 ($Million) 84
Table 69 Asia-Oceania: Combiner Automotive HUD Market Size, By Country,
2012-2019 (Units) 85
Table 70 Asia-Oceania: Combiner Automotive HUD Market Size, By Country,
2012-2019 ($Million) 86
Table 71 North America: Combiner Automotive HUD Market Size, By Country,
2012-2019 (Units) 87
Table 72 North America: Combiner Automotive HUD Market Size, By Country,
2012-2019 ($Million) 87
Table 73 Europe: Combiner Automotive HUD Market Size, By Country,
2012-2019 (Units) 88
Table 74 Europe: Combiner Automotive HUD Market Size, By Country,
2012-2019 ($Million) 89
Table 75 Row: Combiner Automotive HUD Market Size, By Country,
2012-2019 (Units) 90
Table 76 Row: Combiner Automotive HUD Market Size, By Country,
2012-2019 ($Million) 90


List Of Figures

Figure 1 HUD Market Segmentation 14
Figure 2 Automotive HUD Market: Research Methodology 16
Figure 3 Automotive HUD Market Size Estimation Methodology: Bottom-Up Approach 18
Figure 4 Automotive HUD Market Size: Key Countries (Units) 21
Figure 5 Automotive HUD Market Share: Europe Projected To Be The Fastest Growing Market ($Million) 22
Figure 6 Automotive HUD Market, By Application & Type, 2014 Vs 2019 ($Million) 23
Figure 7 Attractive Opportunities In Automotive HUD Market 24
Figure 8 U.S. Estimated To Be The Largest Automotive HUD Market 25
Figure 9 Germany Projected To Grow At The Highest Rate 25
Figure 10 Automotive HUD Market, By Application, 2019 26
Figure 11 North American Region Estimated To Be The Largest Market 26
Figure 12 Asia-Oceania Estimated To Be The Largest Market By 2019 27
Figure 13 Germany To Hold The Highest Share Of The Luxury Car HUD Market
By 2019 28
Figure 14 China And U.K. To Hold Highest Share Of Combiner Projected HUD Market By 2019 29
Figure 15 Nascent Stages In The Automotive HUD Market 29
Figure 16 HUD Market Segmentation: By HUD Type 30
Figure 17 HUD Market Segmentation: By Application 30
Figure 18 HUD Market Segmentation: By Region 31
Figure 19 Increasing Consumer Demand For Advanced Features To Drive The Demand For The HUD Market 32
Figure 20 Value Chain Analysis 36
Figure 21 Porter’S Five Forces Model 37
Figure 22 Automotive Head-Up Market Snapshot, 2014 Vs 2019 , North America Projected To Be The Largest Market In 2019 ($Million) 42
Figure 23 Asia-Oceania Automotive HUD Market ($Million): Demand For Premium And Luxury Cars To Drive The Market 44
Figure 24 China Automotive HUD Market Snapshot, 2014 Vs 2019 ($Million) 46
Figure 25 North American Automotive HUD Market: U.S. To Hold Maximum Share 50
Figure 26 U.S. Automotive HUD Market Snapshot, 2014 Vs 2019 ($Million) 52
Figure 27 Europe Automotive HUD Market Snapshot, 2014 Vs 2019 ($Million): Germany To Be The Largest Market 54
Figure 28 Germany Automotive HUD Market Snapshot, 2014 Vs 2019 ($Million) 56
Figure 29 Row Automotive HUD Market Snapshot, 2014 Vs 2019 ($Million) 58
Figure 30 Russia Automotive HUD Market Snapshot, 2014 Vs 2019 ($Million) 60
Figure 31 2014 Vs 2019: Global Automotive HUD Market 63
Figure 32 Premium Car HUD Market: Snapshot 65
Figure 33 Luxury Car HUD Market: Snapshot 70
Figure 34 Automotive Windshield Projected HUD Market, By Type ($Million): Adoption Of Combiner HUD Estimated To Increase 76
Figure 35 Windshield Projected Automotive HUD Market: Europe Projected To Witness Highest Growth 78
Figure 36 Asia-Oceania Windshield Projected Automotive HUD Market,
2014 Vs 2019 ($Million) 79
Figure 37 North America Windshield Projected Automotive HUD Market,
2014 Vs 2019 ($Million) 80
Figure 38 Europe Windshield Projected Automotive HUD Market,
2014 Vs 2019 ($Million) 82
Figure 39 Row Windshield Projected Automotive HUD Market,
2014 Vs 2019 ($Million) 83
Figure 40 Global Combiner HUD Market: High Growth Anticipated During The Forecast Period 85
Figure 41 Asia-Oceania Automotive Combiner HUD Market Share,
2014 Vs 2019 ($Million) 86
Figure 42 North America Automotive Combiner HUD Market Share,
2014 Vs 2019 ($Million) 88
Figure 43 Europe Automotive Combiner HUD Market Share, 2014 Vs 2019 ($Million) 89
Figure 44 Row Automotive Combiner HUD Market Share, 2014 Vs 2019 ($Million) 91
Figure 45 Companies Adopted New Product Development As Their Key Growth Strategy Over The Past Five Years 92
Figure 46 Continental Ag Grew At The Fastest Rate From 2009–2013 93
Figure 47 Market Evolution Framework: Product Launch And Development Has Fueled Growth And Innovation In 2012 And 2014 94
Figure 48 New Product Launches And Development Was The Key Strategy Followed By Tier I Suppliers 95
Figure 49 Region-Wise Revenue Mix Of Top Five Players 99
Figure 50 Competitive Benchmarking Of Key Market Players (2009-2013) 100
Figure 51 Nippon Seiki Co., Ltd.: Business Overview 101
Figure 52 Nippon Seiki Co., Ltd.: Swot Analysis 103
Figure 53 Continental Ag: Business Overview 104
Figure 54 Continental Ag: Swot Analysis 106
Figure 55 Denso Corporation: Business Overview 107
Figure 56 Denso Corporation: Swot Analysis 109
Figure 57 Robert Bosch Gmbh: Business Overview 110
Figure 58 Robert Bosch Gmbh: Swot Analysis 111
Figure 59 Visteon Corporation: Business Overview 113
Figure 60 Visteon Corporation: Swot Analysis 114
Figure 61 Microvision, Inc.: Business Overview 116
Figure 62 Delphi Automotive Plc: Business Overview 118
Figure 63 Johnson Controls, Inc.: Business Overview 120
Figure 64 Bmw Ag: Business Overview 122
Figure 65 General Motors Company: Business Overview 124



【レポートのキーワード】

車載ヘッドアップディスプレイ(HUD)、フロントガラス表示式HUD、コンバイナ表示式HUD

★調査レポート[車載ヘッドアップディスプレイ(HUD)の世界市場:フロントガラス表示式HUD、コンバイナ表示式HUD] ( Automotive Head-up Display (HUD) Market by HUD type (Windshield & Combiner), Application (Premium & Luxury Cars) and Geography (Asia-Oceania, Europe, North America & RoW) - Industry Trends and Forecast to 2019 / MAM--AT-2973) 販売に関する免責事項
[車載ヘッドアップディスプレイ(HUD)の世界市場:フロントガラス表示式HUD、コンバイナ表示式HUD] ( Automotive Head-up Display (HUD) Market by HUD type (Windshield & Combiner), Application (Premium & Luxury Cars) and Geography (Asia-Oceania, Europe, North America & RoW) - Industry Trends and Forecast to 2019 / MAM--AT-2973) についてEメールでお問い合わせ


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