調査レポートカテゴリー： IT/電子, MarketsandMarkets, 世界

Global Social Media Analytics Market By Components (Software, Services (Consulting, Integration, Support)), Data Sources (Facebook, YouTube, Twitter, LinkedIn, Google Plus, Others), Users (SMBs, Enterprises) - Market Forecasts and Analysis (2014-2019)

世界のソーシャル・メディア分析市場予測と分析(2014-2019)

◆タイトル：Global Social Media Analytics Market By Components (Software, Services (Consulting, Integration, Support)), Data Sources (Facebook, YouTube, Twitter, LinkedIn, Google Plus, Others), Users (SMBs, Enterprises) - Market Forecasts and Analysis (2014-2019)
◆商品コード：MAM-TC-2648
◆調査・発行会社：MarketsandMarkets
◆発行日：2014年8月
◆ページ数：175
◆レポート形式：pdf / 英語
◆納品方法：Eメール
◆調査対象地域：グローバル
◆産業分野：IT
◆販売価格オプション（消費税別）
Single userUSD7,150 ⇒換算￥765,050見積依頼/購入/質問フォーム
Multi User（～5名）USD8,500 ⇒換算￥909,500見積依頼/購入/質問フォーム
Corporate licence （社内共有可） USD9,650 ⇒換算￥1,032,550見積依頼/購入/質問フォーム
※販売価格オプションの説明はこちらで、ご利用ガイドはこちらでご確認いただけます。
※お支払金額は「換算金額（日本円）＋消費税＋配送料（Eメール納品は無料）」です。
※Eメールによる納品の場合、通常ご注文当日～2日以内に納品致します。
※商品の納品後、納品日＋5日以内に請求書を発行し、お客様宛に郵送いたしますので、請求書発行日より2ヶ月以内に銀行振込にて支払をお願いします。（振込先：三菱東京UFJ銀行/京橋支店/H&Iグローバルリサーチ株式会社）
※上記の日本語題名はH&Iグローバルリサーチが翻訳したものです。英語版原本には日本語表記はありません。
※為替レートは適宜修正・更新しております。リアルタイム更新ではありません。
※ご購入後、レポートに記載の英語表現や単語の意味に関しましては無料でお答えいたします。（但し、対応範囲は弊社で判断）
※弊社H&Iグローバルリサーチ株式会社はMarketsandMarketsの日本における正規販売代理店です。

 【レポートの概要】

本調査レポートでは、"世界のソーシャル・メディア分析市場予測と分析(2014-2019)"について調査・分析し、イントロダクション、エグゼクティブサマリー、市場概観、市場の成長要因、阻害要因、市場の機会と課題、市場の動態、産業別分析、地域別分析、市場規模及び予測、競争状況、主要企業（ベンダー）分析等の情報をお届けいたします。

Social media analytics involves collection of data from social media platforms and blogs, and analysis of the collected data to extract actionable intelligence which is employed to make informed decisions pertaining to business. It facilitates marketers with a detailed understanding of the social consumer. It also helps to analyze the sentiment of the customer to augment marketing, branding, and customer service initiatives by marketers.
One of the driving factors for the social media analytics market is the ever-growing use of social media to engage with brands which thereby, leads to content generated from users. This creates huge amount of unstructured digital data present across social media platforms that can be mined to extract valuable insights.
The major restraint in this market is the deployment cost and lack of a tangible Return on Investment (ROI).
There are various assumptions that we have taken into consideration for market sizing and forecasting exercise. Few global assumptions include political, economic, social, technological, and economic factors. For instance, exchange rates, one of the economic factors, are expected to have a moderate rating of impact on this market. Therefore, dollar fluctuations are expected to not seriously affect the forecasts in the emerging APAC regions.
The report will help the market leaders/new entrants in this market in the following ways:
1. This report segments the market into components, covering this market comprehensively. It provides the closest approximations of the revenue numbers for the overall market and the sub-segments. The market numbers are further split across the different verticals and regions.
2. This report will help them better understand the competitor and gain more insights to better position their business. There is a separate section on competitive landscape, including mergers and acquisition and venture capital funding. Besides, there are company profiles of 10 players in this market. In this section, market internals are provided that can put them ahead of the competitors.
3. The report helps them understand the pulse of the market. It also provides information on key market drivers, restraints, challenges, and opportunities.

【レポートの目次】

Table of Contents

1 Introduction (Page No. – 17)
1.1 Key Takeaways
1.2 Report Description
1.3 Markets Covered
1.4 Stakeholders
1.5 Research Methodology
1.5.1 Key Data From Primary & Secondary Sources
1.5.2 Data Triangulation & Market forecasting
1.6 Assumptions

2 Executive Summary (Page No. – 26)
2.1 Overall Market Size

3 Market Overview (Page No. – 29)
3.1 Market Definition
3.2 Market Evolution
3.3 Market Segmentation
3.4 Market Dynamics
3.4.1 Drivers
3.4.1.1 Rising Use of Social Media Leading to Huge Content Generated From Users
3.4.1.2 Need to Derive Actionable Intelligence From Unstructured Social Media Data
3.4.2 Restraints
3.4.2.1 Inability to Discover the Reason Behind A Sentiment
3.4.2.2 High Priced and Lacking A Tangible Roi
3.4.3 Opportunities
3.4.3.1 Social Media Becoming A Marketing Mix Component
3.4.3.2 A Chance to Improve Online Reputation and Consumer Perception
3.5 Impact Analysis of DROS
3.6 Value Chain

4 Social Media Analytics: Market Size & Forecast By Component (Page No. -38)
4.1 Introduction
4.1.1 Market Size & Forecast
4.2 Software
4.2.1 Overview
4.2.2 Market Size & Forecast By Region
4.3 Services
4.3.1 Overview
4.3.2 Market Size & Forecast
4.3.3 Market Size & Forecast By Region
4.3.4 Consulting Services
4.3.4.1 Overview
4.3.4.2 Market Size & Forecast By Region
4.3.5 Integration Services
4.3.5.1 Overview
4.3.5.2 Market Size & Forecast By Region
4.3.6 Support Services
4.3.6.1 Overview
4.3.6.2 Market Size & Forecast By Region

5 Social Media Analytics: Market Size & Forecast By Data Source (Page No. – 52)
5.1 Introduction
5.1.1 Market Size & Forecast
5.2 Facebook
5.2.1 Overview
5.2.2 Market Size & Forecast By Region
5.3 Youtube
5.3.1 Overview
5.3.2 Market Size & Forecast By Region
5.4 Twitter
5.4.1 Overview
5.4.2 Market Size & Forecast By Region
5.5 Linkedin
5.5.1 Overview
5.5.2 Market Size & Forecast By Region
5.6 Google Plus
5.6.1 Overview
5.6.2 Market Size & Forecast By Region
5.7 Others
5.7.1 Overview
5.7.2 Market Size & Forecast By Region

6 Social Media Analytics: Market Size & Forecast By User (Page No. – 68)
6.1 Introduction
6.1.1 Market Size & Forecast
6.2 Small & Medium Businesses (SMBS)
6.2.1 Overview
6.2.2 Market Size & Forecast By Region
6.3 Enterprises
6.3.1 Overview
6.3.2 Market Size & Forecast By Region

7 Social Media Analytics: Market Size & Forecast By Vertical (Page No. – 75)
7.1 Introduction
7.1.1 Market Size & Forecast
7.2 Automotive
7.2.1 Overview
7.2.2 Market Size & Forecast By Region
7.3 Banking, Financial Services, and Insurance (BFSI)
7.3.1 Overview
7.3.2 Market Size & Forecast By Region
7.4 Fast Moving Consumer Goods (FMCG)/ Consumer Packaged Goods (CPG)
7.4.1 Overview
7.4.2 Market Size & Forecast By Region
7.5 Healthcare & Pharmaceuticals
7.5.1 Overview
7.5.2 Market Size & Forecast By Region
7.6 Retail & Hospitality
7.6.1 Overview
7.6.2 Market Size & Forecast By Region
7.7 Telecom & It
7.7.1 Overview
7.7.2 Market Size & Forecast By Region
7.8 Others
7.8.1 Overview
7.8.2 Market Size & Forecast By Region

8 Social Media Analytics: Market Size & Forecast By Region (Page No. – 94)
8.1 Introduction
8.1.1 Parfait Chart
8.1.2 Market Size & Forecast
8.2 North America (Na)
8.2.1 Overview
8.2.2 Market Size & Forecast By Data Source
8.3 Europe
8.3.1 Overview
8.3.2 Market Size & Forecast By Data Source
8.4 Asia-Pacific (APAC)
8.4.1 Overview
8.4.2 Market Size & Forecast By Data Source
8.5 Middle East & Africa (MEA)
8.5.1 Overview
8.5.2 Market Size & Forecast By Data Source
8.6 Latin America (La)
8.6.1 Overview
8.6.2 Market Size & Forecast By Data Source

9 Market Landscape (Page No. – 108)
9.1 Competitive Landscape
9.1.1 Ecosystem & Roles
9.1.2 Portfolio Comparison
9.2 End-User Landscape
9.2.1 Market Opportunity Analysis
9.2.2 End-User Analysis
9.2.2.1 Estimated Unique Monthly Visitors
9.2.2.2 World Map of Social Networks

10 Company Profiles (Page No. – 116)
(Overview, Products & Services, Strategies & Insights, Developments and Mnm View)*
10.1 Attensity
10.2 Attentio
10.3 Clarabridge
10.4 Crimson Hexagon
10.5 HP
10.6 IBM
10.7 SAP
10.8 SAS
10.9 Simply MEAsured
10.10 Tableau Software

*Details on Overview, Products & Services, Strategies & Insights, Developments and Mnm View Might Not Be Captured in Case of Unlisted Companies.

Appendix (Page No. – 168)
Mergers and Acquisitions
Venture Funding

List of Tables (75 Tables)

Table 1 Social Media Analytics Market Size and Growth Rate, 2014–2019 ($Million, Y-O-Y %)
Table 2 Impact Analysis of DROS: Social Media Analytics
Table 3 Social Media Analytics Market Size, By Component, 2014–2019 ($Million)
Table 4 Social Media Analytics Market Growth, By Component, 2014–2019 (Y-O-Y %)
Table 5 Social Media Analytics Software Market Size, By Region, 2014–2019 ($Million)
Table 6 Social Media Analytics Software Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 7 Social Media Analytics Market Size, By Service, 2014–2019 ($Million)
Table 8 Social Media Analytics Market Growth, By Service, 2014–2019 (Y-O-Y %)
Table 9 Social Media Analytics Services Market Size, By Region, 2014–2019 ($Million)
Table 10 Social Media Analytics Services Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 11 Consulting Services Market Size, By Region, 2014–2019 ($Million)
Table 12 Consulting Services Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 13 Integration Services Market Size, By Region, 2014–2019 ($Million)
Table 14 Integration Services Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 15 Support Services Market Size, By Region, 2014–2019 ($Million)
Table 16 Support Services Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 17 Social Media Analytics Market Size, By Data Source, 2014–2019 ($Million)
Table 18 Social Media Analytics Market Growth, By Data Source, 2014–2019 (Y-O-Y %)
Table 19 Analytics on Facebook Data, Market Size, By Region, 2014–2019 ($Million)
Table 20 Analytics on Facebook Data, Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 21 Analytics on Youtube Data, Market Size, By Region, 2014–2019 ($Million)
Table 22 Analytics on Youtube Data, Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 23 Analytics on Twitter Data, Market Size, By Region, 2014–2019 ($Million)
Table 24 Analytics on Twitter Data, Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 25 Analytics on Linkedin Data, Market Size, By Region, 2014–2019 ($Million)
Table 26 Analytics on Linkedin Data, Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 27 Analytics on Google Plus Data, Market Size, By Region, 2014–2019 ($Million)
Table 28 Analytics on Google Plus Data, Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 29 Analytics on Other Data Source, Market Size, By Region, 2014–2019 ($Million)
Table 30 Analytics on Other Data Source, Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 31 Social Media Analytics Market Size, By User, 2014–2019 ($Million)
Table 32 Social Media Analytics Market Growth, By User, 2014–2019 (Y-O-Y %)
Table 33 SMB Market Size, By Region, 2014–2019 ($Million)
Table 34 SMB Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 35 Enterprises Market Size, By Region, 2014–2019 ($Million)
Table 36 Enterprises Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 37 Social Media Analytics Market Size, By Vertical, 2014–2019 ($Million)
Table 38 Social Media Analytics Market Growth, By Vertical, 2014–2019 (Y-O-Y %)
Table 39 Automotive Market Size, By Region, 2014–2019 ($Million)
Table 40 Automotive Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 41 BFSI Market Size, By Region, 2014–2019 ($Million)
Table 42 BFSI Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 43 FMCG/CPG Market Size, By Region, 2014–2019 ($Million)
Table 44 FMCG/CPG Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 45 Healthcare and Pharmaceuticals Market Size, By Region, 2014–2019 ($Million)
Table 46 Healthcare and Pharmaceuticals Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 47 Retail and Hospitality Market Size, By Region, 2014–2019 ($Million)
Table 48 Retail and Hospitality Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 49 Telecom and It Market Size, By Region, 2014–2019 ($Million)
Table 50 Telecom and It Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 51 Others Market Size, By Region, 2014–2019 ($Million)
Table 52 Others Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 53 Social Media Analytics Market Size, By Region, 2014–2019 ($Million)
Table 54 Social Media Analytics Market Growth, By Region, 2014–2019 (Y-O-Y %)
Table 55 North America: Social Media Analytics Market Size, By Data Source Or Social Media, 2014–2019 ($Million)
Table 56 North America: Social Media Analytics Market Growth, By Data Source Or Social Media, 2014–2019 (Y-O-Y %)
Table 57 Europe: Social Media Analytics Market Size, By Data Source Or Social Media, 2014–2019 ($Million)
Table 58 Europe: Social Media Analytics Market Growth, By Data Source Or Social Media, 2014–2019 (Y-O-Y %)
Table 59 APAC: Social Media Analytics Market Size, By Data Source Or Social Media, 2014–2019 ($Million)
Table 60 APAC: Social Media Analytics Market Growth, By Data Source Or Social Media, 2014–2019 (Y-O-Y %)
Table 61 MEA: Social Media Analytics Market Size, By Data Source Or Social Media, 2014–2019 ($Million)
Table 62 MEA: Social Media Analytics Market Growth, By Data Source Or Social Media, 2014–2019 (Y-O-Y %)
Table 63 Latin America: Social Media Analytics Market Size, By Data Source Or Social Media, 2014–2019 ($Million)
Table 64 Latin America: Social Media Analytics Market Growth, By Data Source Or Social Media, 2014–2019 (Y-O-Y %)
Table 65 Developments: Attensity
Table 66 Developments: Clarabridge
Table 67 Developments: Crimson Hexagon
Table 68 Developments: HP
Table 69 Developments: IBM
Table 70 Developments: SAP
Table 71 Developments: SAS
Table 72 Developments: Simply Measured
Table 73 Developments: Tableau Software
Table 74 Mergers and Acquisitions: Social Media Analytics
Table 75 Venture Capital Funding: Social Media Analytics

List of Figures (27 Figures)

Figure 1 Stakeholders: Social Media Analytics
Figure 2 Research Methodology: Social Media Analytics
Figure 3 Data Triangulation: Social Media Analytics
Figure 4 Social Media Analytics Market Size and Growth Rate, 2014–2019 ($Million, Y-O-Y %)
Figure 5 Market Evolution: Social Media Analytics
Figure 6 Market Segmentation: Social Media Analytics
Figure 7 DROS: Social Media Analytics
Figure 8 Value Chain: Social Media Analytics
Figure 9 Social Media Analytics Market Growth, By Component, 2014–2019 (Y-O-Y %)
Figure 10 Social Media Analytics Market Growth, By Data Source, 2014–2019 (Y-O-Y %)
Figure 11 Social Media Analytics Market Growth, By User, 2014–2019 (Y-O-Y %)
Figure 12 Parfait Chart: Social Media Analytics
Figure 13 Ecosystem: Social Media Analytics
Figure 14 Portfolio Comparison: Social Media Analytics
Figure 15 Market Opportunity Analysis: Social Media Analytics
Figure 16 End-User Analysis: Social Media Analytics
Figure 17 End-User Analysis: World Map of Social Networks, Dec-13
Figure 18 Company Snapshot: Attensity
Figure 19 Company Snapshot: Attentio
Figure 20 Company Snapshot: Clarabridge
Figure 21 Company Snapshot: Crimson Hexagon
Figure 22 Company Snapshot: HP
Figure 23 Company Snapshot: IBM
Figure 24 Company Snapshot: SAP
Figure 25 Company Snapshot:SAS
Figure 26 Company Snapshot: Simply Measured
Figure 27 Company Snapshot: Tableau Software

【レポートのキーワード】

ソーシャル・メディア分析、SNS、解析、ソフトウェア、サービス、データ分析

★調査レポート[世界のソーシャル・メディア分析市場予測と分析(2014-2019)] ( Global Social Media Analytics Market By Components (Software, Services (Consulting, Integration, Support)), Data Sources (Facebook, YouTube, Twitter, LinkedIn, Google Plus, Others), Users (SMBs, Enterprises) - Market Forecasts and Analysis (2014-2019) / MAM-TC-2648) 販売に関する免責事項
[世界のソーシャル・メディア分析市場予測と分析(2014-2019)] ( Global Social Media Analytics Market By Components (Software, Services (Consulting, Integration, Support)), Data Sources (Facebook, YouTube, Twitter, LinkedIn, Google Plus, Others), Users (SMBs, Enterprises) - Market Forecasts and Analysis (2014-2019) / MAM-TC-2648) についてEメールでお問い合わせ
◆関連調査資料◆
  • ソーシャルメディア分析の世界市場予測（～2022年）
    MAM-TC2648 / MarketsandMarkets / 2017年8月10日 / MarketsandMarketsが発行した当調査レポートでは、ソーシャルメディア分析の世界市場について調査・分析し、エグゼクティブサマリー、市場インサイト、市場概観/市場動向、産業動向、市場シェア分析、アプリケーション別分析、構成要素別分析、種類別分析、産業別分析、ソーシャルメディア分析の世界市場規模及び予測、市場動向、競争状況、関連企業分析などの情報をお届けいたします。...The social media analytics market is expected to grow from USD 2.71 Billion in 2017 to USD 9.54 Billion by 2022, at a Compound Annual Growth Rate (CAGR) of 28.6%. Factors such as the increased focus on market and competitive intelligence, the increasing user engagement of social media using smartphones, and the need of social media measurement to enhance the customer experience are expected to drive the growth of the global market. The report provides detailed insights into the global social media analytics market, which is segmented by application, component, analytics type, deployment model, organization size, industry vertical, and region....
  • ソーシャルメディアセキュリティの世界市場予測（～2023年）
    TC6507 / MarketsandMarkets / 2018年8月7日 / MarketsandMarketsが発行した当調査レポートでは、ソーシャルメディアセキュリティの世界市場について調査・分析し、エグゼクティブサマリー、市場インサイト、市場概観/市場動向、市場シェア分析、ソリューション別（モニタリング、脅威インテリジェンス、リスク管理）分析、サービス別（プロフェッショナルサービス、マネージドサービス）分析、組織規模別、垂直産業別分析、ソーシャルメディアセキュリティの世界市場規模及び予測、市場動向、競争状況、関連企業分析などの情報をお届けいたします。...The strategic shift toward social media security due to the increasing adoption of enterprise social media and the need for organizations to secure their social media platforms and networks against malicious attacks and threats are the factors that are driving the social media security market.The global social media security market size is expected to grow from USD 895.6 million in 2018 to USD 1,970.6 million by 2023, at a Compound Annual Growth Rate (CAGR) of 17.1% during the forecast period. The market is driven by a strategic shift toward social media security, due to the increasing sophistication level of attacks...
  • マーケティング分野におけるAI（人工知能）の世界市場予測（～2025年）：提供品別（ハードウェア、ソフトウェア、サービス）、技術別（機械学習、コンテキスト・アウェア・コンピューティング、NLP、コンピュータビジョン）、展開タイプ別、用途別、エンドユーザー産業別、地域別
    MAM-SE-5990 / MarketsandMarkets / 2018年2月13日 / MarketsandMarketsが発行した当調査レポートでは、マーケティング用AIの世界市場について調査・分析し、エグゼクティブサマリー、市場インサイト、市場概観/市場動向、種類別分析、セグメント別分析、地域別分析、マーケティング用AIの世界市場規模及び予測、市場動向、競争状況、関連企業分析などの情報をお届けいたします。 ・イントロダクション ・調査手法 ・エグゼクティブサマリー ・プレミアムインサイト ・市場概要 ・マーケティング用AI市場：提供品別 ・マーケティング用AI市場：展開タイプ別 ・マーケティング用AI市場：技術別 ・マーケティング用AI市場：用途別...Artificial intelligence (AI) in marketing market to grow at a CAGR of 29.79% between 2018 and 2025 The AI in marketing market is expected to be valued at USD 6.46 billion in 2018 and is likely to reach USD 40.09 billion by 2025, at a CAGR of 29.79% during the forecast period. Factors such as the growing adoption of customer-centric marketing strategies, increased use of social media for advertising, and increase in demand for virtual assistants are contributing to the growth of the AI in marketing market. For developing, managing, and implementing AI systems, companies require a workforce with certain...
  • デジタルインテリジェンスプラットフォームの世界市場予測（～2022年）
    TC-5750 / MarketsandMarkets / 2017年11月22日 / MarketsandMarketsが発行した当調査レポートでは、デジタルインテリジェンスプラットフォームの世界市場について調査・分析し、エグゼクティブサマリー、市場インサイト、市場概観/市場動向、構成要素別分析、タッチポイント別分析、企業規模別分析、産業別分析、デジタルインテリジェンスプラットフォームの世界市場規模及び予測、市場動向、競争状況、関連企業分析などの情報をお届けいたします。...“Adoption of digital intelligence platforms for competitive differentiation and increase in customer retention activity is expected to drive the digital intelligence platform market.”The digital intelligence platform market is projected to grow from USD 5.65 billion in 2017 to USD 13.96 billion by 2022, at a CAGR of 19.8% during the forecast period. Factors such as adoption of digital intelligence platforms for competitive differentiation and increase in customer retention activity, rising focus on social media analytics and personalization, and the need for optimizing digital experiences across all touchpoints are expected to drive the digital intelligence platform market. Data silos and complexity...
  • デジタルマーケティングソフトウェアの世界市場予測（～2022年）
    MAM-TC-3234 / MarketsandMarkets / 2017年11月29日 / MarketsandMarketsが発行した当調査レポートでは、デジタルマーケティングソフトウェアの世界市場について調査・分析し、エグゼクティブサマリー、市場インサイト、市場概観/市場動向、ソフトウェア別分析、サービス別分析、導入方式別分析、企業規模別分析、デジタルマーケティングソフトウェアの世界市場規模及び予測、市場動向、競争状況、関連企業分析などの情報をお届けいたします。...“Optimizing digital experiences to meet changing customer preferences is driving the Digital Marketing Software (DMS) market”The DMS market size is expected to grow from USD 37.48 billion in 2017 to USD 74.96 billion by 2022, at an estimated Compound Annual Growth Rate (CAGR) of 14.9% during the forecast period. This market is driven by personalized marketing material appealing to an individual customer, and the growth of social media and social advertising. On the other hand, security and privacy concerns for confidential data may restraint the DMS market growth. “CRM software is expected to hold the major market size during the...

    • ◆H&Iグローバルリサーチ株式会社のお客様（例）◆